Paramount Global's failed merger deal with Skydance, halted abruptly by Shari Redstone, has caused significant turmoil, including a plunge in Paramount's stock price. Despite this setback and the ensuing chaos, potential buyers like Sony, Apollo, Edgar Bronfman Jr., Steven Paul,…

Amazon has acquired key assets of Indian streaming service MX Player from Times Internet for under $100 million. This strategic move targets India's smaller cities and towns, aiming to boost Amazon's miniTV offerings and expand its reach. MX Player, with…

Netflix has secured a major deal with the NFL to stream two Christmas Day football games this upcoming season, marking its biggest sports rights acquisition to date. This move aligns with Netflix's strategic shift towards live sports to bolster its…

National Streaming Day marks its 10th anniversary, first declared by Roku in 2014. Over the past decade, Netflix skyrocketed from 46 million to 270 million subscribers, evolving from DVDs to incorporating ads and live sports. In 2014, major streaming services…

Greg Peters discusses Netflix's strong competitive position despite rivals like Disney and Paramount struggling with profitability in streaming. Peters highlighted Netflix's rapid growth and significant cash generation, projecting confidence in the company's future. He discussed a new strategic advantage: a…

Netflix and Roku have secured significant sports rights deals, further shifting sports broadcasting from cable to streaming. Netflix closed a $150 million deal with the NFL for exclusive worldwide rights to two Christmas Day games, part of a three-year agreement…

"The Roast of Tom Brady" achieved significant success on Netflix, with 3.4 million households viewing the live-streamed event in its first week, topping Samba TV's Weekly Wrap Report for May 6-12. The Boston area, where Brady spent most of his…

The team at Antenna reports a staggering 300% increase in subscription cancellations across streaming platforms. They’ve also identified a notable trend: “show chasers” who migrate from one service to another, following their favorite series. This revelation is hardly shocking. As…

Bango forecasts a 66% increase in US sports streaming subscriptions during the upcoming summer Olympic Games, with 29% of households expected to sign up for new streaming services to watch the event. NBCUniversal's Peacock, which holds the streaming rights, is…

The FAST (Free Ad-Supported Streaming TV) market has seen substantial growth over the past few years, though growth has begun to slow. As of late 2023, nearly 50% of US households were using FAST services. While time spent on these…