Comcast and Warner Bros. Discovery (WBD) have signed a multiyear deal enabling Comcast to bundle Max in the U.S. and launch an ad-supported Max app through Sky in the U.K. and Ireland by 2026. The agreement resolves a Harry Potter-related…
Hollie Choi has been appointed president and CEO of OTT.X, succeeding Mark Fisher. With experience at EIDR, Disney, and Fox, Choi brings expertise in metadata governance and digital asset management. Her leadership aims to drive growth and innovation in the…
The Streaming Wars spoke with executives from MyBundle TV, Bango, eClerx, and Giant Worldwide about how streaming services leverage Black Friday to drive growth. Platforms like Hulu, Disney+, and Peacock attract subscribers with steep discounts, while bundling, data-driven personalization, and…
Andrew Wamugi, in his first on The Streaming Wars, highlights why Netflix's record-breaking live sports debut, with 65 million concurrent viewers during the Tyson-Paul event, marks both a milestone and a teachable moment. Despite attracting a global audience, technical issues…
Kirby has released a new rap, "The Streaming Wars A.B. (After the Bubble)," blending clever commentary on the streaming industry's current challenges with his signature lyrical style. Kirby’s work celebrates the unsung heroes of the streaming world and provides a…
Warner Bros. Discovery has added Max to The Roku Channel as part of its channels lineup, marking a strategic pivot back to third-party distribution. Originally focused on direct-to-consumer sales, WBD’s move reflects current priorities to boost cash flow and manage…
Penn Entertainment’s Q3 revenue met expectations at $1.64 billion, with strong growth in its ESPN Bet segment, which saw a 24.6% revenue increase to $244.6 million. However, losses in the segment nearly doubled to $90.9 million, emphasizing the importance of…
TKO, parent of UFC and WWE, posted $681.2 million in Q3 revenue, boosted by content licensing and event income. While UFC saw a revenue dip from fewer events, WWE’s media rights gains offset this, supporting TKO’s reaffirmed high-end 2024 revenue…
Business Insider explores how David Zaslav of Warner Bros. Discovery pursued a merger with Paramount throughout 2024 but never made a formal cash offer, a key condition for Paramount's Shari Redstone. With no proposal from WBD, Paramount opted for a…
The Wrap report reveals that major streaming companies like Netflix, Disney, and Paramount are expected to reach a record $126 billion in content investment this year, according to Ampere Analysis. This surge is largely directed towards streaming, with $40 billion…
