DirecTV has introduced MySports, a sports-centric skinny bundle designed to provide live sports fans with a targeted, cost-effective streaming option. The package, which launches at $69.99 per month—with a limited-time offer of $49.99 for the first three months—features 40 live…
Venu Sports, formerly known as "Spulu" and sometimes referred as "Clown Co" has officially been scrapped before launch. Disney's acquisition of Fubo effectively duplicated Venu’s concept, rendering the project redundant. Venu joins a long list of failed sports media ventures,…
Disney has announced plans to merge its Hulu + Live TV service with Fubo, creating the second-largest live TV streaming platform in the U.S., behind YouTube TV. The merger resolves Fubo’s lawsuit against Disney, Fox, and Warner Bros. Discovery over…
Netflix’s NFL Christmas debut drew 24.2 million U.S. viewers, surpassing Peacock and Amazon’s streaming records but falling short of legacy broadcasters like CBS and Fox, which averaged 29 million viewers last year. Despite the gap, Netflix’s global reach and innovative…
Netflix’s NFL Christmas games are a major test of its live sports strategy, putting its streaming tech and reputation on the line. With past glitches still fresh in viewers’ minds, Netflix needs to nail this broadcast to win over fans,…
Max launched Max Rewind, a year-in-review feature inspired by Spotify Wrapped, offering users personalized recaps of their 2024 streaming habits. However, the feature has drawn criticism for its lack of detailed stats, providing only basic insights into genres and brands.…
Sony’s Beyond Sports and ESPN are partnering for Dunk the Halls, the first real-time animated NBA broadcast, airing on Christmas Day. This Knicks vs. Spurs game will integrate Beyond Sports’ visualization tech and Hawk-Eye Innovations’ tracking with Disney-themed animations. The…
The Streaming Wars looks at the Omnicom-IPG merger as a strategic move to combat stagnation in the ad industry and compete with digital giants like Alphabet, Meta, and Amazon. By integrating IPG’s Acxiom data assets into Omnicom’s Omni platform, the…
Vice Media is launching a sports division, shifting Vice TV to a sports-first focus with over 50 hours of original programming, including docuseries on Rick Pitino and John Calipari, and partnerships with Omaha Productions. This move supports Vice’s post-bankruptcy efforts…
Warner Bros. Discovery is restructuring into two units: Global Linear Networks and Streaming & Studios. The move aims to unlock shareholder value but faces criticism for dismantling key synergies that power Max and global growth according to Skip.
