The homie Evan Shapiro discusses the media landscape with The Hollywood Reporter, critiquing Hollywood's rush into streaming without analyzing DTC implications. He emphasized that while "content is still king, data is the bloodline," urging collaboration and data prioritization among media…
Kirby spoke with Fred Godfrey, CEO of Origin, to discuss how the company is redefining CTV performance advertising through long-term client relationships and creative innovation. Using strategies like dynamic creative production (DCP) and real-time split-testing, Origin combats ad fatigue and…
The NFL is in early talks with Skydance Media and Redbird Capital Partners about a potential sale of NFL Media, including NFL Network. Discussions also involve Paramount Global potentially acquiring the NFL’s stake in Skydance Sports, while Paramount’s merger with…
YouTube announced updates for Shorts, including three-minute uploads, new templates, an updated player interface, and a trends page. These changes aim to compete with TikTok by enhancing creation tools, adding a "Remix" option, and improving the UI for better content…
All Elite Wrestling (AEW) has signed a multi-year media rights deal with Warner Bros. Discovery, reportedly valued at over $150 million annually. AEW's shows, "Dynamite" and "Collision," will continue airing on TBS and TNT while streaming live on Max starting…
Dude Perfect has appointed Andrew Yaffe, a former senior NBA executive, as its new CEO to lead the company's next phase of growth. This move follows a $100 million investment from Highmount Capital, aiming to expand Dude Perfect beyond traditional…
Hasbro Entertainment has launched a new unscripted television division led by Zach Edwin, previously of the Intellectual Property Corporation. The division has multiple projects in development, including game show adaptations of "Trivial Pursuit" and "Scrabble" set to premiere on the…
Mike Shields highlights the mismatch between the expectations and strategies of video programmers and the current operations of FAST platforms. While many TV manufacturers and FAST services like Samsung TV Plus, Vizio WatchFree+, and LG offer extensive channel lineups with…
Bango dropped a new report highlighting East Asia's dominance in subscription bundling, with 34% of consumers opting for third-party bundles. The report emphasizes that localized content and super bundling are key drivers of subscription growth in the region. Japan, South…
Janko Roettgers dives into the chaotic aftermath of Redbox's bankruptcy and liquidation, detailing the odd and risky behavior surrounding its collapse. Following its Chapter 7 filing, former employees and customers are scavenging DVDs and kiosks, with DVDs flooding eBay and…
