United Football League signed a global media rights deal with DAZN for the 2025 season, expanding its reach to over 200 international markets. The deal excludes the U.S., China, and select countries but makes all games available for free on…

Google is rolling out Immersive Ads within Roblox through a new partnership with Ad Manager, allowing brands to deliver native display and video ads in the game environment. These ads offer in-game rewards and have already seen strong engagement, with…

The NFL will air all three of its 2025 Christmas Day games on streaming platforms, with two games on Netflix and one on Amazon Prime Video. Netflix continues its three-year Christmas Day partnership, while Amazon’s game falls under its existing…

NESN saw massive gains to start the 2025 MLB season, with Opening Day cross-platform viewership more than doubling and NESN 360 live-streaming up 204% year over year. A mix of pricing changes, added ticket perks, and the launch of a…

ESPN has opted out of its final three years of its MLB media-rights deal but is maintaining full production efforts through the current contract. While ESPN remains open to a new rights agreement, MLB is already exploring replacements for the…

QVC is laying off 900 employees, about 5% of its global workforce, as part of a shift from legacy TV retail to live social shopping and streaming commerce. The company is consolidating HSN’s operations into its West Chester, PA HQ…