Netflix co-CEO Ted Sarandos says global hits like Squid Game succeed by being deeply local, not globally designed. Speaking at the Semafor World Economy Summit, he emphasized Netflix’s strategy of giving international teams full autonomy, which has helped drive global…
Lucas Shaw and Katty Kay discuss how YouTube’s dominance in U.S. TV viewership and its projected revenue growth, expected to surpass Disney, signals a major shift in the entertainment industry. With creators like MrBeast and Cocomelon landing high-budget deals and…
Dimension Studio has launched an end-to-end AI-powered production pipeline, moving beyond experimental generative AI into full-scale operational use. Developed by its R&D division, the pipeline streamlines every phase of production — from ideation to delivery — enabling smaller teams to…
ESPN enters this week’s NFL Draft under its expiring rights deal, with no renewal in place and mounting competition from Amazon, Fox, YouTube, and Netflix. While insiders say it would be a “shocker” if ESPN lost the rights entirely, the…
The Verge breaks down WWE’s YouTube strategy, where the company splits archival content into dedicated channels like WWE Vault to boost engagement and reach. By separating legacy footage from its main feed, WWE is driving long-tail viewership and showing how…
Netflix is exploring video podcasts as part of its effort to attract creator-led content, with co-CEO Ted Sarandos suggesting some may debut on the platform soon. The move signals a broader push to compete with YouTube, which leads in TV…
From the Archives tracks how Awesomeness transformed from a YouTube startup into a multi-platform Gen Z media brand, reaching a $650 million valuation with backing from DreamWorks, Hearst, and Verizon. After the collapse of go90 and shifting corporate priorities, the…
Netflix is increasingly relying on South Korean content, which now accounts for 8–9% of global viewing hours, surpassing UK and Japanese programming. Ampere Analysis attributes this success to Netflix’s mature production strategy, strong partnerships with local studios like CJ ENM,…
Australia’s video market is projected to hit $12.3 billion by 2030, driven by digital dominance from YouTube and Netflix. The fight has shifted from subscriber growth to monetization, with ad-supported tiers and sports rights becoming key battlegrounds. Bundling is also…
Warner Bros. Discovery is doubling down on kids content in India with 200 half-hours of new programming across Pogo, Cartoon Network, and Discovery Kids in Q2, heavily emphasizing local IPs like Chhota Bheem and Little Singham. The company is leveraging…
