Beast Games has become Prime Video’s most-watched unscripted series ever, with 50 million global viewers in its first 25 days. The series, hosted by YouTube megastar MrBeast, also ranks as Prime Video's second most-watched and second most acquisitive new series…
The Streaming Wars is launching a podcast exploring the challenges and innovations shaping the media and entertainment industry. The podcast will spotlight key companies, emerging trends, and the talented individuals driving the sector forward.
Fox Corp has announced that it will offer a live streaming simulcast of Super Bowl LIX on its FAST, Tubi. The decision highlights the growing importance of FAST platforms in the streaming landscape and provides viewers with a free alternative…
NBCUniversal's decision to license The Umbrella Academy to Netflix, rather than retain it for Peacock, highlights the ongoing challenge of balancing short-term licensing revenue with long-term subscriber growth. Parrot Analytics estimates that in Q3 2024, The Umbrella Academy was Netflix’s…
Sony Pictures Television is actively seeking a next-day streaming partner for Jeopardy!, addressing a major gap in its availability for on-demand viewing. Starting this fall, Sony will be able to sell streaming rights, and platforms like Hulu, Paramount+, Peacock, Prime…
WWE’s Monday Night Raw debuted on Netflix with 4.9 million global views, surpassing its USA Network viewership, which averaged 1.65 million weekly. The episode featured high-profile matches, appearances by The Rock and John Cena, and marked Netflix’s growing focus on…
Apple TV+ is partnering with Roku to stream Season 1 of its hit series Severance for free on The Roku Channel until January 19, ahead of the Season 2 premiere on January 17. This cross-promotion aims to drive Apple TV+…
Roku has reached 90 million global streaming households, representing nearly half of U.S. broadband homes. The milestone underscores Roku’s market dominance, driven by its affordable devices, integration into smart TVs via the Roku TV program, and its rapidly growing ad-supported…
Peacock is piloting two new features—mini-games and short-form vertical video playlists—on mobile to boost user engagement and better compete for our time and attention . The mini-games, such as "Daily Sort" and "Predictions," integrate gameplay with popular TV shows and…
Ian Orefice’s EverWonder Studios, launched in 2023 with support from Jeff Zucker’s RedBird IMI, has rapidly become a major producer of live events and original IP. Its projects include the Jake Paul vs. Mike Tyson fight, Netflix's Christmas NFL games,…