The University of Texas is rebranding the Longhorn Network into a free streaming platform launching on July 1, coinciding with its move to the SEC. The new LHN will offer original content, live coaches' shows, and historical footage. Partnering with…
Netflix has secured a major deal with the NFL to stream two Christmas Day football games this upcoming season, marking its biggest sports rights acquisition to date. This move aligns with Netflix's strategic shift towards live sports to bolster its…
Netflix and Roku have secured significant sports rights deals, further shifting sports broadcasting from cable to streaming. Netflix closed a $150 million deal with the NFL for exclusive worldwide rights to two Christmas Day games, part of a three-year agreement…
Bango forecasts a 66% increase in US sports streaming subscriptions during the upcoming summer Olympic Games, with 29% of households expected to sign up for new streaming services to watch the event. NBCUniversal's Peacock, which holds the streaming rights, is…
At YouTube’s Brandcast event, NFL Commissioner Roger Goodell and Shannon Sharpe discussed the league’s successful partnership with YouTube for Sunday Ticket, which launched flawlessly in 2023. Goodell praised YouTube for enhancing fan engagement through innovations like Multiview and creator integration.…
Netflix and the NFL have struck a three-year deal for Netflix to broadcast two NFL games each Christmas Day starting this year, marking Netflix's entry into NFL broadcasting without a massive financial commitment. Netflix will pay $75 million per game,…
Warner Bros. Discovery (WBD) faces significant challenges as NBCUniversal aggressively pursues the NBA rights currently held by TNT. This situation complicates the plans for a joint venture sports streaming service with Disney and Fox, which aims to stream live sports…
Sports programming may be a potent solution to streaming service subscription hopping. Despite initial resistance and frustration from NFL fans over Peacock's exclusive playoff game broadcast, around 23 million viewers tuned in, with 71% of the 3 million new subscribers…
ESPN and TNT have the right to match outside bids in the NBA’s ongoing national rights negotiations. The post The NBA’s Media Rights Renewal Talks: Here’s What We Know appeared first on Front Office Sports.
