Million Dollar Listing: UAE, the first international version of the popular reality TV franchise, is set to debut on The Roku Channel in the U.S. The series, produced by Image Nation Abu Dhabi under license from NBCUniversal, follows a diverse…

Brightline's study shows that interactive ads on Connected TV improve engagement and recall, with a 36% stronger unaided recall and 79% aided recall compared to 72% for standard ads. Combining standard and interactive ads increased unaided recall by 58% and…

MAVTV has launched MAVTV GO, a free ad-supported streaming service for motorsports fans, powered by Endeavor Streaming. Available on iOS, Apple TV, Amazon Fire TV, Roku, and the web, it offers live racing, original shows, and on-demand content. Expansion to…

Parks Associates reports that Spanish-speaking households in the U.S. outspend the average household by around $20 on subscription streaming video services (SVOD), with an average monthly spend of $96 compared to $76 for the general population. Hispanic-identifying households are more…

LG Ad Solutions' report, The Inclusive Screen: Black Americans, highlights the significant purchasing power of Black and African American CTV viewers and their higher likelihood to act after seeing CTV ads. Nearly half of respondents visit a website after viewing…

The National Content & Technology Cooperative (NCTC) will unveil NCTC Broadband TV, a new streaming service offering a bundle of 35 channels to help smaller broadband operators retain video subscribers. The platform will debut at the Independent Show in Nashville…

MyBundle has entered into a marketing and distribution agreement with Roku, allowing MyBundle’s 260+ broadband service operator partners to offer new and existing customers a free Roku Streaming Stick 4K. This partnership helps ISPs engage customers new to video streaming…

Variety looks into Warner Bros. Discovery's myriad of challenges including legal battles, ad sales conflicts, and declining morale at CNN, while struggling to maintain relationships with key stakeholders like advertisers and sports leagues. WBD's financial health, impacted by a $9.1…

The Florida Panthers have partnered with ViewLift to launch a new in-market streaming service for the 2024-25 season, moving away from Bally Sports Florida. The service will stream live games, replays, and exclusive content, and be available on mobile, smart…

Sinclair is launching a new sports podcast division, starting with two shows featuring Big Noon Kickoff personalities. "The Triple Option" with Urban Meyer, Mark Ingram II, and Rob Stone premieres August 21, while "Throwbacks" with Matt Leinart and Jerry Ferrara…