Tag: live sports

Kirby calls out Apple and MLS for failing to make their $2.5 billion streaming deal a success. The 2024 MLS Cup’s viewership plummeted, with Apple TV+ reportedly drawing just 65,000 viewers. In response, Apple is putting MLS Season Pass on…

Fox has set a new record for Super Bowl ad pricing, selling at least ten commercials for over $8 million each for Super Bowl LIX, highlighting the growing importance of live sports in the streaming era. The network sold most…

Comcast has launched Sports & News TV, a $70/month streaming bundle for Xfinity Internet customers that includes 50+ live channels, local broadcasts, sports networks, and access to Peacock. The offering is positioned as a cheaper alternative to YouTube TV ($82.99/month)…

Netflix blew past expectations in Q4 2024, adding a record-breaking 19M subscribers and crossing 300M total. With subscriber numbers retired, the focus shifts to revenue, margins, and its bold bets on live sports and ads.

DirecTV has introduced MySports, a sports-centric skinny bundle designed to provide live sports fans with a targeted, cost-effective streaming option. The package, which launches at $69.99 per month—with a limited-time offer of $49.99 for the first three months—features 40 live…

Venu Sports, formerly known as "Spulu" and sometimes referred as "Clown Co" has officially been scrapped before launch. Disney's acquisition of Fubo effectively duplicated Venu’s concept, rendering the project redundant. Venu joins a long list of failed sports media ventures,…

WWE debuted Monday Night Raw on Netflix, marking its first departure from traditional TV in 32 years. The $5 billion, 10-year partnership aims to showcase Netflix’s live streaming potential, with appearances from stars like Dwayne “The Rock” Johnson and John…

Executives at PGA Tour say they are getting ready for a new era in sports when leagues will need to exercise significantly more control over the content that’s made from the games, matches and tournaments that every media outlet wants…

Netflix’s NFL Christmas debut drew 24.2 million U.S. viewers, surpassing Peacock and Amazon’s streaming records but falling short of legacy broadcasters like CBS and Fox, which averaged 29 million viewers last year. Despite the gap, Netflix’s global reach and innovative…

Netflix’s NFL Christmas Day livestream marked a milestone in its live sports ambitions, with minimal technical issues and praise for stream quality. Strategic collaborations with CBS and ISPs ensured stability, showcasing Netflix’s potential to compete with legacy broadcasters. While some…