Tag: e-commerce

Appfigures reveals that top apps downloaded by U.S. Gen Z young adults in 2024 include Temu, TikTok, and Meta’s Threads, WhatsApp, and Instagram. Popular choices like ChatGPT, Spotify, and CapCut reflect Gen Z’s diverse interests across shopping, social media, and…

Our latest column, From the Archives, highlights Crunchyroll's rise from its 2006 launch by UC Berkeley grads to a global anime leader. Evolving from a fan-driven platform to a licensed subscription service, Crunchyroll now leverages a "flywheel" model integrating streaming,…

Instacart and Roku have expanded their partnership to offer shoppable CTV ads, with home-screen placements and advanced targeting using Instacart data for a seamless shopping experience.

Jack explains how in-stream shopping technology is revolutionizing digital advertising and e-commerce by enabling purchases directly within streaming content. This seamless experience, powered by AI and secure payment systems, boosts conversion rates and enhances user convenience. Platforms like YouTube and…

DoorDash has partnered with Warner Bros. Discovery to offer a free Max With Ads subscription to its DashPass customers. This benefit, valued at $9.99 per month, is included at no extra cost for DashPass members, who pay $96 annually for…

DISH Media has introduced Pause Ads on Sling TV, allowing advertisers to engage viewers during pauses in live or on-demand content. This format offers a clutter-free environment with 100% share of voice and creative options for video or static graphics.…