The Chicago Sports Network (CHSN) is launching a DTC streaming service on Friday, allowing fans to watch live games from the Chicago Blackhawks, Bulls, and White Sox without a cable subscription. Priced at $20 per month for one team or…
MyBundle’s report reveals that 30% of streaming users can’t find all desired channels on a single service, a gap especially challenging for larger households. High demand for niche channels and college sports networks underscores the need for more flexible bundling,…
Spotify has launched "Spotify for Creators," a new platform enhancing video and monetization options for podcast creators. This update adds tools for hosting, analytics, short-form video uploads, and revenue from Premium subscriber views and dynamic ads. Spotify aims to grow…
TV Technology, in their latest article, highlights the shift in media companies’ ad strategies as traditional broadcast advertising declines, with 39% of marketers planning to cut linear ad spend according to WARC. The move toward digital, targeted advertising aligns with…
FilmRise has partnered with Anoki’s LiveTVx to launch 10 popular FAST channels on Google TV, leveraging generative AI to enhance content discovery based on viewer habits. The partnership aims to improve user experience and provide advertisers with advanced targeting options…
Apple’s new “Featuring Nominations” in App Store Connect allows developers to submit their apps, updates, and new content for potential featuring. This tool streamlines app promotion and provides marketing assets for developers to leverage if selected, enhancing visibility and engagement…
Viant Technology has acquired IRIS.TV to strengthen its position in the CTV advertising ecosystem. This acquisition will allow Viant to expand IRIS.TV's CTV content identification service, IRIS_ID, to more publishers, enhancing standardized content classification, contextual targeting, and brand safety for…
Amazon's Freevee is shutting down, with its content shifting to Prime Video’s ad-supported “Watch for Free” section, accessible to non-Prime members. This consolidation aims to streamline Amazon’s streaming ecosystem and follows earlier rebranding moves that hinted at Freevee’s phase-out.
EchoStar reported a net increase of 145,000 subscribers for Sling TV in Q3, reaching 2.14 million, despite a continued decline in its satellite TV service. Efforts to merge with DIRECTV have stalled after a group of DISH bondholders rejected a…
Dan Calzone, in his debut on The Streaming Wars, discusses how influencers are displacing traditional movie stars as younger audiences prioritize authentic, short-form content over polished productions. Platforms like YouTube and TikTok, with their vast reach and direct fan connections,…
