Looper Insights found that a majority of U.S. consumers aren’t swayed by sports when choosing streaming services—56% said sports rights don’t impact their decisions, and only 14% are willing to pay for multiple subscriptions just for sports. The data challenges…
PFL has inked a multi-year media rights deal with STARZPLAY to stream all its MMA franchises across the MENA region. The partnership launches April 3 with the 2025 PFL World Tournament and includes free access to PFL MENA content in…
ESPN is in talks to acquire NFL Media in a deal potentially worth $2 billion, aiming to fold key assets like RedZone, NFL Draft coverage, and original programming into its upcoming DTC brand. This move mirrors ESPN’s historic 1987 NFL…
Good Good Golf has raised $45 million in a funding round led by Creator Sports Capital, with participation from Omaha Productions and others, to scale its media and commerce initiatives. The creator-driven golf media company, which boasts over 1.75 million…
Major League Baseball has expanded its DTC streaming availability, with 26 of 30 teams now offering in-market streaming options. New additions include teams broadcast by NBC Sports regional nets and SportsNet LA, with subscription prices ranging from $19.99 to $29.99…
LIV Golf has signed a global media deal with DAZN, making its events available for free in over 200 markets. The agreement includes exclusive broadcast rights in key countries like Canada, Germany, and Japan, alongside the launch of LIV Golf+,…
Parrot Analytics estimates that Formula 1: Drive to Survive has generated over $290 million in global streaming revenue for Netflix from 2020-2024. Sports docuseries make up 0.72% of all streaming titles but contribute 0.74% of revenue, with Netflix and Hulu…
Skip highlights that Disney may have unintentionally leaked the name of its upcoming DTC ESPN streaming service—ESPN All Access—during the 2025 CTV Connect conference. While not officially confirmed, the name surfaced publicly for the first time. Skip points out the…
NASCAR expects its move to Prime Video in 2025 to match cable viewership, projecting at least 2 million viewers per race. This marks the first time premier NASCAR events will be exclusively streamed, with five races airing on Prime as…
Parks Associates' latest study confirms live sports as a key driver for streaming growth, with 33% of U.S. internet households subscribing to D2C sports services. Kirby explores how Disney+ and Netflix are expanding into live sports, while FAST platforms like…
