Future of TV Briefing explores how Amazon and Google are turning up the pressure on The Trade Desk by offering advertisers discounts and credits to buy third-party CTV inventory through their own DSPs. While the incentives are relatively small, they…
Fuse Media reported its strongest quarter ever in Q1 2025, with FAST viewership surpassing 1.2 billion minutes watched—a 60% YoY increase. Key drivers included major gains across multicultural channels like Shades of Black (+67%), El Rey Rebel (+166%), and OUTtv…
ISA and OTT.X have merged to form a unified organization representing independent, ad-supported streaming platforms. This strategic move enhances the infrastructure, visibility, and collective influence of smaller streamers, giving them the tools to tackle industry challenges like monetization, discoverability, and…
Paramount booked a $152M Q1 profit and narrowed streaming losses, with Paramount+ subscriptions hitting 79M, but the real story is strategic stabilization ahead of a potential Skydance merger. Streaming growth came from familiar hits, cost-cutting helped improve margins, and Pluto…
FanDuel Sports Network has doubled its paid streaming subscriber base to 650,000 and is targeting one million by year-end, fueled by distribution on Amazon Prime Video, strategic media partnerships, and increasing engagement from younger audiences. The network has logged substantial…
Shout! Studios has acquired Gravitas Ventures, gaining access to more than 3,300 titles across film, TV, and sports. While both brands will remain operationally independent, the deal strengthens Shout!’s scale and presence across AVOD and TVOD platforms. The acquisition highlights…
Skip argues that CTV’s so-called transparency crisis is actually a feature of the current ad tech business model, not a flaw. Every layer — from SSPs to agencies and publishers — profits from keeping advertisers in the dark. Until advertisers…
United Football League signed a global media rights deal with DAZN for the 2025 season, expanding its reach to over 200 international markets. The deal excludes the U.S., China, and select countries but makes all games available for free on…
NESN saw massive gains to start the 2025 MLB season, with Opening Day cross-platform viewership more than doubling and NESN 360 live-streaming up 204% year over year. A mix of pricing changes, added ticket perks, and the launch of a…
RACER has acquired MAVTV and will rebrand the network to expand its media footprint across cable, FAST, and streaming. The move aims to establish RACER as the most comprehensive motorsports media platform in North America, with more than 300 live…
