Tag: YouTube Shorts

YouTube Shorts is rolling out upgraded creation tools—an enhanced video editor, AI-generated stickers, beat-synced clips, and smarter templates—in a direct swipe at TikTok. The update drops just ahead of the April 5 TikTok ban (which will get delayed), positioning YouTube…

Skip unpacks YouTube’s massive $10.5 billion Q4 ad haul—a 13.8% jump fueled by election-season ad dollars. YouTube continues to dominate ad-supported streaming, but its parent, Alphabet, is making Wall Street nervous with a massive $75 billion AI spending spree. Is…

With TikTok's potential U.S. shutdown looming, Big Tech companies like Meta, YouTube, Snapchat, Substack, and X are aggressively courting TikTok creators to their platforms. Snapchat is running influencer campaigns, Substack is offering cash prizes and expanded video features, and YouTube…

YouTube reported a 12% year-over-year increase in Q3 ad revenue, reaching $8.92 billion, driven by increased TV screen viewing and a 20% rise in upfront ad commitments. The platform's growing dominance in living-room viewing has positioned it as a leader…

YouTube announced updates for Shorts, including three-minute uploads, new templates, an updated player interface, and a trends page. These changes aim to compete with TikTok by enhancing creation tools, adding a "Remix" option, and improving the UI for better content…