Tag: YouTube

Sony Pictures Television has launched a new YouTube channel, Kidzuko, targeting children ages 3-8 with free access to Sony's kids' content. The channel features episodes from popular series like Octonauts and Peter Rabbit, along with educational clips and how-to-draw videos.…

YouTube is revamping its connected TV app as it solidifies its position as the most-watched media company, surpassing competitors like Netflix and Disney+. The updates, announced at the Made on YouTube event, include features like episodic content organization, immersive previews,…

YouTube has introduced AI-powered tools for its Shorts platform, including the Veo feature that allows creators to add AI-generated backgrounds and create six-second videos from text prompts. Rolling out in 2024 and 2025, these tools aim to streamline content creation.…

In Part 2 of our two-part series, we explore how media companies can navigate the crowded streaming landscape by deciding where to distribute their content. Licensing content to platforms like Netflix provides immediate revenue and global reach but may diminish…

While Netflix is often declared the winner of the streaming wars, YouTube dominates U.S. streaming time on both TVs and smartphones, according to Nielsen. However, YouTube’s ad-driven, user-generated content model differs from subscription-based services like Netflix. As the focus shifts…

Netflix is in early talks with BuzzFeed to bring live episodes of the popular YouTube series "Hot Ones" to its platform, potentially hosted by Sean Evans. The show, where celebrities answer questions while eating spicy wings, has become a major…

YouTube surpassed Disney as the most-watched media company in the U.S. in July 2024, accounting for 10.4% of total TV viewing according to Nielsen’s Media Distributor Gauge. We look at how a surge in younger viewers, particularly those aged 2-17…

Nielsen's latest The Gauge report revealed that streaming accounted for 41.4% of all TV viewing in July, the highest share recorded, surpassing both broadcast (20%) and cable (29.6%). YouTube made history by capturing a 10% share of TV usage, becoming…

YouTube is becoming the go-to streaming platform for many viewers, surpassing traditional services like Netflix and HBO. YouTube commands around 25% of total streaming time and 10% of all TV screen time. In a survey, 31% of US consumers chose…

YouTube car culture is shifting as major creators leave popular channels like Donut Media, which has nearly 9 million subscribers, following its acquisition by Recurrent Ventures. Creators cite frustration with corporate pressure to prioritize profitability over creative freedom. This trend,…