Tag: YouTube

Edison Podcast Metrics reports YouTube as the top platform for weekly podcast listeners aged 13+, capturing 31% of users compared to Spotify's 27% and Apple Podcasts' 15%. YouTube's rise is driven by video podcasting, which Gen Z favors for enhanced…

Netflix's attempt to debut in live sports with the Tyson-Paul fight faced technical failures, including buffering and glitches, undermining confidence in its ability to handle live streaming. These issues pose a serious threat to Netflix’s live ambitions, especially with critical…

John Ourand, speaking on the Marchand Sports Media podcast, highlighted the NFL’s pivotal role in sustaining traditional broadcasters like Fox and CBS, arguing that without NFL programming, networks like FS1 could collapse. However, he noted that the NFL's leverage diminishes…

On Fast Company’s Most Innovative Companies podcast, Dude Perfect CEO Andrew Yaffe explained the brand’s growth from a YouTube trick-shot channel with 60 million followers into a global media business. Backed by a $100 million investment from Highmount Capital, the…

YouTube has launched a gifting feature for vertical livestreams, mirroring TikTok's LIVE Gifts, to boost creator monetization. To encourage adoption, Google is offering a 50% bonus on gifts for three months. The move aims to compete in the growing livestream…

YouTube stated that more than 45 million people in the U.S. watched election-related content on November 5, 2024, highlighting a significant shift from traditional TV to digital platforms. While Nielsen reported 42.29 million viewers across cable and broadcast networks during…

LA Times explores how CoComelon, the YouTube-born kids' franchise featuring toddler JJ, became a global powerhouse in children’s media. Now spanning Netflix, toys, live tours, and spin-offs, it remains a top performer under Moonbug Entertainment and Candle Media. Despite screen…

Dan Calzone, in his debut on The Streaming Wars, discusses how influencers are displacing traditional movie stars as younger audiences prioritize authentic, short-form content over polished productions. Platforms like YouTube and TikTok, with their vast reach and direct fan connections,…

YouTube dominated Election Night streaming, capturing 80.6% of live election viewership with 60.7 million hours streamed, while traditional network ratings fell significantly. The platform reached over 9.14 million peak viewers, with average viewership around 3.5 million throughout the day, as…

Starz has renewed its multi-year partnership with YouTube, continuing its presence on YouTube TV and YouTube Primetime Channels as a premium add-on while planning to introduce more customized bundles. This move taps into the demand for bundled services, with recent…