Tag: YouTube

AV1 is backed by major tech companies for its superior video compression and royalty-free model, yet broad adoption remains limited due to hardware requirements, encoding complexity, and potential IP royalty disputes. Many streamers like Netflix and YouTube use AV1 extensively,…

YouTube is projected to surpass Disney in total revenue as soon as this year, with a 2024 figure of $54.2 billion, according to Michael Nathanson of MoffettNathanson. The platform is driving growth across advertising, subscriptions, and YouTube TV, with significant…

YouTube has demonetized Screen Culture and KH Studio, two of the biggest channels producing AI-generated “concept trailers,” after a Deadline report exposed their use of copyrighted materials and misleading content. The move highlights growing concerns about AI’s role in entertainment,…

YouTube took the top spot in Nielsen’s February 2025 Media Distributor Gauge with an all-time high 11.6% share of U.S. TV viewing, surpassing Disney and marking its second No. 1 finish since Nielsen began tracking by distributor. YouTube’s connected TV…

TikTok could reach $32.4 billion in global advertising revenue by 2025, capturing an 11% share of the social media ad market if it avoids a U.S. ban, according to WARC. The platform’s ad revenue is projected to grow 24.5% year-over-year…

YouTube has expanded its $7.99 Premium Lite plan to the U.S. while surpassing 125 million paid subscribers across YouTube Premium and YouTube Music, a 25% increase in a year. The Lite tier offers ad-free video but lacks ad-free music, offline…

YouTube is redesigning its TV app to better integrate paid content, positioning itself as a direct competitor to Netflix and other premium streamers. The update will prominently feature Primetime Channels on the homepage, allowing users to subscribe to services like…

MrBeast is now valued at $5 billion—more than AMC Networks and Lionsgate combined—showing just how much YouTube has outpaced legacy media. While Hollywood spent billions chasing Netflix, YouTube let creators take over—and profit. With viral videos, a booming brand, and…

YouTube has overtaken traditional TV by dominating watch time without ever spending billions on original content. At MIP London, YouTube’s VP Pedro Pina confirmed the platform has "no interest whatsoever" in originals—because it doesn’t need them. In January, YouTube accounted…

YouTube has quietly become the world’s largest podcast platform, with 1 billion monthly podcast viewers—far outpacing Spotify (100 million) and Apple Podcasts. Unlike traditional podcast platforms, YouTube’s video-first approach is redefining the format, forcing creators to prioritize visuals for discovery…