Tag: streaming growth

Niara Simon-Hollis has been promoted to Head of Marketing at Tastemade, where she will oversee brand strategy to boost streaming growth, memberships, and engagement. She has led Tastemade’s global streaming expansion, achieving 40% growth and launching the brand’s first campaign,…

AMC Networks added 200,000 streaming subscribers in Q3 2024, reaching 11.8 million, while streaming revenue grew by 7% to $152 million. However, U.S. advertising revenue declined by 10%, offset slightly by international growth. The company is prioritizing digital-first advertising strategies…

Warner Bros. Discovery reported $289 million in streaming profits for Q3 2024, thanks to Max’s record 7.2 million subscriber gain, bringing its DTC count to 110.5 million. However, industry watchers note that not all of these subscribers are direct-to-consumer, raising…

Mike Shields highlights the mismatch between the expectations and strategies of video programmers and the current operations of FAST platforms. While many TV manufacturers and FAST services like Samsung TV Plus, Vizio WatchFree+, and LG offer extensive channel lineups with…

In his inaugural issue, The Streaming Madman delivers a fiery critique of the streaming and advertising industries, warning that without ad revenue, streaming could implode like the dot-com bubble. He mocks the clash between old-school ad execs and the chaotic…

YouTube TV has solidified its position as the 4th largest live TV streaming provider in the U.S., with a subscriber base of over 8 million. After adding 50,000 new subscribers in Q2 2024, the service is poised for further growth…

Ormax Media’s latest OTT Audience Report 2024 highlights significant growth in India's streaming landscape, driven exclusively by ad-supported video-on-demand (AVOD) platforms. The report estimates the OTT audience at 547 million, marking a 14% increase from 2023, with AVOD rising 21%…

TheWrap looks at how legacy media companies are inching toward streaming profitability through cost-cutting, bundling, ad tiers, and price hikes, though challenges remain. Disney posted its first combined streaming profit, with ESPN+ leading the charge, while Paramount+ and Warner Bros.…

The streaming industry faces rising subscriber churn as platforms raise prices and competition heats up. Despite adding 55.2 million subscribers in Q1 2024, 50.4 million cancellations occurred, reflecting market volatility. To combat this, streamers are turning to bundling, ad-supported tiers,…

Cineverse reported that its free ad-supported streaming television (FAST) channels achieved 2.26 billion minutes watched in Q2 FY 2024, a 73% increase from the same period last year. The growth was driven by owned and operated digital brands, partner brands,…