Tag: sports media

The Altman Solon Global Sports Survey highlights a growing trend among younger sports fans: preferring highlights on social media and TV over full games. This shift stems from frustration with the complexity and cost of accessing live sports across multiple…

MLB is targeting 2028 to nationalize local media rights, aiming to end blackouts and unify broadcasting under a single strategy. With at least 15 teams expected to have available rights, the league sees opportunities to partner with major tech or…

John Ourand, speaking on the Marchand Sports Media podcast, highlighted the NFL’s pivotal role in sustaining traditional broadcasters like Fox and CBS, arguing that without NFL programming, networks like FS1 could collapse. However, he noted that the NFL's leverage diminishes…

EverPass CEO Alex Kaplan described the fight for international sports streaming rights as “trench warfare” at the Front Office Sports Future of Sports event. While global players like Amazon and Netflix offer potential solutions, fragmented markets require localized strategies. Netflix’s…

Front Office Sports discusses how sports media is grappling with attracting younger fans, even as TV ratings and media rights soar. ESPN chairman Jimmy Pitaro highlights the challenge, pointing out distractions like Netflix and TikTok. Amazon’s Thursday Night Football has…

MLB Commissioner Rob Manfred is pushing to eliminate local blackouts and make games available nationally as RSNs collapse. With MLB reclaiming rights for teams like the Guardians, Brewers, and Twins, Manfred envisions a future where fans can stream any game…

By creating sports IP that resonates culturally, Overtime has positioned itself as a key player in the sports media landscape. The company builds its own leagues, like Overtime Elite, and secures partnerships with brands such as the NFL and NBCUniversal…

Charles Barkley is launching Round Mound Media, a new production company in partnership with EverWonder Studio, backed by Jeff Zucker’s RedBird IMI. The venture will produce scripted, documentary, and live content, with TNT Sports holding a first-look deal. Ten projects…

Jeff Zucker sees opportunities for media companies to create their own sports events and leagues as live sports rights are locked into long-term deals. He highlights the potential of "owned and operated" properties like Netflix's sports events and Redbird's Players…

Lionel Messi has launched his own production company, 525 Rosario, named after his Argentine hometown, in partnership with Smuggler Entertainment. Based out of Miami and LA, 525 Rosario will produce premium content, including family-friendly shows and branded storytelling, with Smuggler's…