Tag: netflix

Netflix is releasing a three-part docuseries on Mike Tyson, covering his rise, struggles, and redemption. The announcement follows Tyson's record-breaking fight with Jake Paul, which drew 108 million viewers, becoming Netflix’s most-streamed live event ever. The series bolsters Netflix’s expanding…

Netflix is rolling out a global marketing campaign for Squid Game Season 2, launching December 26, with brand partnerships including Burger King, Doritos, Duolingo, and Xbox. Merchandise collabs and Squid Game: The Experience further highlight the series' massive cultural impact,…

Netflix’s Mike Tyson vs. Jake Paul boxing match drove 1.43 million new sign-ups within three days, marking the services “single largest acquisition moment,” per Antenna Data. With 108 million viewers, Netflix claims it was the “most-streamed sporting event in history.

Sesame Street is searching for a new home for its original episodes after Warner Bros. Discovery decided not to renew its output deal with HBO and Max. While Max will retain the show's library through 2027, the decision aligns with…

Netflix has recruited top NFL broadcasters from rival networks for its Christmas GameDay, raising questions about why competitors allowed their talent to join. Analysts suggest networks prioritized maintaining strong ties with the NFL, whose influence outweighs the risks of aiding…

Ampere Analysis projects global streaming subscriptions will grow from 1.8 billion to over 2 billion by 2029, driven by growth in the Asia Pacific region as the U.S. market becomes saturated. Revenue growth is expected to outpace subscriber increases, reaching…

Netflix and Mastercard are partnering to offer Mastercard holders exclusive benefits at Netflix’s immersive experiences, including Stranger Things: The First Shadow on Broadway and Netflix House locations opening in 2024. The collaboration aims to meet growing demand for transformative entertainment…

Netflix has partnered with Duolingo to promote Season 2 of Squid Game, integrating over 40 phrases from the series into Duolingo’s Korean lessons and launching a TikTok filter inspired by the show’s Red Light, Green Light game. The collaboration aims…

Ted Sarandos highlighted Netflix's focus on creating FOMO at the UBS Global Media and Communications Conference, positioning it as central to retaining subscribers and advertisers. FOMO isn’t exactly groundbreaking and Kirby argues that it’s the bare minimum for any streaming…

Netflix Co-CEO Ted Sarandos framed the Jake Paul vs. Mike Tyson fight as a defining moment for the platform’s live streaming ambitions, despite technical challenges. Sarandos emphasized Netflix’s focus on high-impact, event-driven programming like WWE Raw and NFL Christmas games,…