Tag: digital video

Barb will begin tracking YouTube viewership on TV sets in Q3 2025, reporting daily audience figures for 200 channels in partnership with Kantar Media and SeeViews. This follows a successful 2024 pilot and reflects YouTube’s growing presence on TV, which…

YouTube’s biggest screen is now the TV, with more watch time happening on television than on mobile or desktop. In December 2024, YouTube accounted for 11.1% of total U.S. TV viewing—beating Netflix, Prime Video, and Hulu—marking a major shift in…

CNN is launching a new streaming service, nearly three years after shutting down CNN Plus. CEO Mark Thompson says it will allow streaming news on any device, with more details coming soon. The plan includes a pivot to digital video,…

JW Player and Connatix have merged to form JWP Connatix, creating a comprehensive video technology and monetization platform. The new company will focus on CTV and serve broadcasters, publishers, and advertisers, offering advanced data insights, global reach, and hybrid monetization…

The Future of TV Briefing provides an updated glossary of key terms used in the TV, streaming, and digital video industry, aiming to clarify and standardize terminology. The guide includes definitions for terms like "Advanced audiences," "AI," "AVOD," "CTV," "FAST,"…