Tag: content strategy

Ted Sarandos, Netflix's co-CEO, emphasized the importance of variety in programming during his keynote at the 2024 Royal Television Society’s London Convention. Sarandos highlighted Netflix's commitment to catering to diverse tastes, rejecting the notion that the platform offers too much…

The streaming industry faces rising subscriber churn as platforms raise prices and competition heats up. Despite adding 55.2 million subscribers in Q1 2024, 50.4 million cancellations occurred, reflecting market volatility. To combat this, streamers are turning to bundling, ad-supported tiers,…

Streaming content production surged by 296% from early 2020 to mid-2024, but recent growth has slowed significantly, with the rate of new titles dropping from 11% pre-pandemic to 3.9% last quarter. This mirrors natural resource depletion, where slashed budgets and…

DreamFlare AI has appointed Cameron Purcell as Vice President of Development and Kelly Kanavas as Creative Executive. Purcell brings experience from Universal Pictures, Annapurna, and Krafton, while Kanavas joins from Netflix and has worked at Disney and Paramount. DreamFlare, which…

Netflix's second-quarter earnings report showed steady growth without major surprises, adding over 8 million subscribers to reach 277 million globally. Amid industry changes and competitors like Warner Bros. Discovery and Disney forming bundles, Netflix remains focused on enhancing its content…

Paramount Global is in talks to potentially sell Pluto TV, led by Pluto TV's co-founder. While no valuation or official offers have been made, the sale's value will depend on whether it includes exclusive access to Paramount's content. Pluto TV's…

Media Play News discusses Gravitas Ventures' diverse film acquisition strategy and international expansion with Bill Guentzler, SVP of acquisitions and operations. Gravitas Ventures acquires a wide range of films, from dramas and comedies to horror and documentaries, and utilizes various…

Netflix and Amazon Prime Video commissioned over half of all global SVOD original titles in Q1 2024, with Netflix reaching its highest number of new titles since 2021 and Amazon setting a record. Both companies are boosting international productions to…

Niche streaming services are thriving in the competitive industry by targeting specific, loyal audiences. Dropout, CrunchyRoll (13 million subscribers), Shudder, and Fandor (1.4 million subscribers) offer specialized content like comedy, anime, and horror. AMC Networks operates niche streamers with a…

Only Netflix, Amazon Prime Video, and Disney+ may make it.