Tag: ad market

Amazon is expanding its Prime Video ads to five new international markets in 2025, including Brazil and India, while increasing ad volume in the U.S. The company hints at Prime Video’s potential profitability as a standalone service, thanks to ad-supported…

Disney has laid off 300 U.S. employees in corporate roles as part of cost-cutting efforts, with Parks, ESPN, and Disney Entertainment Television unaffected. This follows similar layoffs across the media industry, including Paramount and Fox, as companies respond to a…

TheWrap examines how Hollywood's pivot to streaming to compete with Netflix has negatively impacted theatrical revenues. Disney's launch of Disney+ in 2019 led other studios like Warner Bros Discovery, Universal, and Paramount to follow suit, resulting in declining stock prices…