Ryan Faughnder chronicles Hollywood's 2024 struggles, highlighting key challenges such as L.A.'s faltering production economy, Warner Bros. Discovery's loss of NBA rights, and the decline of the cable bundle. California's inability to compete with global tax incentives has exacerbated production…
Netflix’s NFL Christmas games are a major test of its live sports strategy, putting its streaming tech and reputation on the line. With past glitches still fresh in viewers’ minds, Netflix needs to nail this broadcast to win over fans,…
Paramount Global’s split from Nielsen has led to restricted access to its ratings data for advertisers, with Nielsen removing Paramount data from transactional files. Paramount now uses VideoAmp for audience measurement, despite discrepancies with Nielsen’s counts. The shift occurs amid…
Awful Announcing shares bold sports media predictions for 2025, spotlighting ESPN’s Flagship streaming launch, Netflix’s likely expansion into sports talk and rights deals, and growing consolidation among media giants like Paramount and WBD. Experts predict streaming will dominate live sports,…
Sony’s Beyond Sports and ESPN are partnering for Dunk the Halls, the first real-time animated NBA broadcast, airing on Christmas Day. This Knicks vs. Spurs game will integrate Beyond Sports’ visualization tech and Hawk-Eye Innovations’ tracking with Disney-themed animations. The…
Cineverse has launched Matchpoint Reel Visuals AI, a service enabling content owners to monetize assets for AI training via non-exclusive revenue-sharing agreements. This platform bridges independent studios and AI platforms, addressing the growing demand for datasets while ensuring ethical use…
YouTube and CAA have partnered to develop tools enabling creators to manage their digital likenesses, particularly in AI-generated content. The initiative empowers talent with control over their depictions while addressing ethical concerns in generative AI. This collaboration sets new standards…
The Streaming Madman returns after an unplanned hiatus caused by injuries, sharing his take on propaganda and its potential impact on streaming platforms. Drawing parallels from anti-drug campaigns of the 80s and 90s to today’s addressable advertising, TSM highlights the…
Ampere Analysis projects global streaming subscriptions will grow from 1.8 billion to over 2 billion by 2029, driven by growth in the Asia Pacific region as the U.S. market becomes saturated. Revenue growth is expected to outpace subscriber increases, reaching…
PricewaterhouseCoopers forecasts a robust 2025 M&A market in media and telecom, citing pent-up demand and favorable regulatory shifts. The report anticipates a surge in dealmaking, driven by advances in AI, abundant capital, and pro-deregulation policies under new FTC and FCC…
