Skip evaluates Pluto TV's partnership with French broadcaster M6, where both companies are exchanging content and joining forces on ad sales in the French AVOD market. Pluto TV will provide 12 channels and nearly 3,000 hours of content to M6’s…
Xite, a music video streaming platform, has expanded the availability of its app on Android TV to the UK, Germany, and Canada, following earlier launches in the U.S. and the Netherlands. The app allows users to curate music video playlists…
The Big 12 Conference has partnered with Gray Media to launch "Big 12 Studios," a new free, ad-supported streaming television (FAST) channel, available on platforms like YouTube. The channel will feature game replays, in-game footage, and highlights, with programming also…
Sony Pictures Television has launched a new YouTube channel, Kidzuko, targeting children ages 3-8 with free access to Sony's kids' content. The channel features episodes from popular series like Octonauts and Peter Rabbit, along with educational clips and how-to-draw videos.…
Digiday reports that lower fill rates for FAST channels stem from a supply-demand imbalance in the streaming ad market. Advertiser demand is growing, but streaming ad inventory—boosted by ad-supported tiers from Disney+, Netflix, and Amazon Prime Video—has outpaced it. Amazon…
MX8 Labs study reveals that Tubi is the leading FAST service, watched by 25% of surveyed viewers, with The Roku Channel (23%) and Pluto TV (18%) trailing behind. Tubi is particularly popular among Black viewers (45%) and Samsung smartphone users…
Google TV has introduced "Freeplay" as the new home for its free, ad-supported TV (FAST) channels, now offering 150 channels as of September 2024. Available on devices like Chromecast and TV sets from brands like TCL and Hisense, Freeplay is…
Quickplay has partnered with TelevisaUnivision to enhance its Univision NOW app through its cloud-native platform. Quickplay's solutions will offer personalized content recommendations and targeted ad-insertion for live channels, VOD, and downloads, aimed at attracting new subscribers and retaining existing ones.
Whale TV™ (formerly ZEASN) has rebranded to establish itself as a consumer-facing smart TV platform with over 41.1 million monthly active users. As part of its shift, Whale TV is consolidating its free streaming services into Whale TV+ and launching…
Vizio is expanding its free ad-supported streaming TV (FAST) service, WatchFree+, beyond its smart TV ecosystem to mobile devices via the Vizio app on iOS and Android. This marks the first time non-Vizio TV owners can access the service, and…