Rakuten TV has launched "Rakuten TV Enterprise Services," a new B2B offering to help content owners and distributors launch and monetize FAST channels and video apps globally. Announced at Mipcom, the service leverages Rakuten’s cloud-based tools and 15 years of…
Jeff Schultz, Paramount Global’s chief business development and strategy officer for streaming, will depart by year-end. Schultz was instrumental in Pluto TV’s growth into a billion-dollar business and the launch of Paramount Plus, helping achieve profitability for Paramount’s streaming division.…
Our latest column, From the Archives, highlights Crunchyroll's rise from its 2006 launch by UC Berkeley grads to a global anime leader. Evolving from a fan-driven platform to a licensed subscription service, Crunchyroll now leverages a "flywheel" model integrating streaming,…
DirecTV is launching MyFree DirecTV, a free ad-supported streaming service, on November 15 with shows like "Duck Dynasty" and "The Walking Dead: Daryl Dixon." Available online, on mobile, and smart TVs, the service will grow its channel lineup through 2025.…
FreeCast has launched YouBundle, a new feature that aggregates subscription streaming services (SVODs, virtual MVPDs) alongside hundreds of FAST titles into a single platform for content discovery and subscription management. The platform simplifies streaming by allowing users to manage all…
Skip highlights the increasing frustration consumers feel with streaming platforms, as revealed by the Q2 2024 TiVo Video Trends Report. Viewers are abandoning bloated subscription models, and ad-supported streaming is emerging as the preferred option, with an 18% drop in…
Kirby spoke with Fred Godfrey, CEO of Origin, to discuss how the company is redefining CTV performance advertising through long-term client relationships and creative innovation. Using strategies like dynamic creative production (DCP) and real-time split-testing, Origin combats ad fatigue and…
Mike Shields highlights the mismatch between the expectations and strategies of video programmers and the current operations of FAST platforms. While many TV manufacturers and FAST services like Samsung TV Plus, Vizio WatchFree+, and LG offer extensive channel lineups with…
Plex is debuting its first-ever "Plexclusive" series, Ghost Show, on October 8th. While not an original, the show will be exclusively available on Plex, marking a major milestone for the FAST platform as it introduces exclusive content to differentiate itself…
Free Live Sports, led by industry vets Cathy Rasenberger, Geoff Clark, Ryan James, and James Patrick, has launched with 68 channels, expanding to 102 by October. The platform offers a wide range of pro and amateur sports content via a…
