The NFL is expanding its digital playbook by partnering with YouTube to stream the 2025 Week 1 Friday night game from São Paulo, Brazil, for free to a global audience—marking the first time a full NFL game will stream live…
The Hollywood Reporter covers the kickoff of the 2025 Upfronts in New York, where major media companies like NBCUniversal, Disney, and Warner Bros. Discovery are pitching advertisers in a volatile economic environment. With uncertainty around tariffs, inflation, and shifting market…
The Hollywood Reporter analyzes how top YouTube creators like Dhar Mann, Alan Chikin Chow, and Dude Perfect are building full-fledged studios that mirror traditional Hollywood production, complete with soundstages, professional crews, and scripted content. These creator-run businesses are reshaping the…
Google has launched 100 Zeros, a film and television initiative focused on embedding its technology and values into pop culture through entertainment. The effort is a multiyear partnership with Range Media Partners, with projects aimed at shifting youth perception and…
Trump’s proposed 100% tariff on foreign-made films could be deeply destabilizing for both Hollywood and streaming platforms. While framed as a push to boost domestic production, it threatens to inflate costs, disrupt international content pipelines, and invite foreign retaliation—putting at…
Warner Bros. Discovery has introduced a paid sharing option on Max, allowing subscribers to add one out-of-household member for $7.99/month. The move mirrors Netflix's paid sharing strategy and reflects the broader shift in streaming toward revenue generation over growth.
Netflix co-CEO Ted Sarandos says global hits like Squid Game succeed by being deeply local, not globally designed. Speaking at the Semafor World Economy Summit, he emphasized Netflix’s strategy of giving international teams full autonomy, which has helped drive global…
Lucas Shaw and Katty Kay discuss how YouTube’s dominance in U.S. TV viewership and its projected revenue growth, expected to surpass Disney, signals a major shift in the entertainment industry. With creators like MrBeast and Cocomelon landing high-budget deals and…
Dimension Studio has launched an end-to-end AI-powered production pipeline, moving beyond experimental generative AI into full-scale operational use. Developed by its R&D division, the pipeline streamlines every phase of production — from ideation to delivery — enabling smaller teams to…
The Verge breaks down WWE’s YouTube strategy, where the company splits archival content into dedicated channels like WWE Vault to boost engagement and reach. By separating legacy footage from its main feed, WWE is driving long-tail viewership and showing how…