Warner Bros. Discovery (WBD) has partnered with Vizio to promote the upcoming theatrical release of Beetlejuice Beetlejuice through a unique sponsorship integration on Vizio smart TVs. This collaboration utilizes Vizio’s home screen, content hubs, and new voice-prompt features to drive…
Amazon is considering selling MGM Alternative, the unscripted production company behind hit shows like Survivor, The Voice, and Shark Tank, just two years after acquiring MGM Studios for $8.5 billion. The potential sale reflects Amazon's focus on franchise-based entertainment and…
Kirby dives into Chick-fil-A's unexpected entry into the streaming space, marking a bold move for a quick-service restaurant brand. The company is set to produce original, family-friendly, unscripted content, leveraging partnerships with established production companies like Glassman Media. This venture…
Disney will shut down its "TV Everywhere" apps like FX Now, ABC, and Disney Now on September 23, urging users to switch to Disney Plus or Hulu for streaming. While the apps will be discontinued, websites for Disney's broadcast and…
Chick-Fil-A is making a push into the entertainment space by launching its own streaming service featuring original content. The fast-food chain is working with top production companies to create family-friendly unscripted shows and is also exploring scripted and animated projects.…
Netflix has partnered with Google for a unique "Shop with Google" collaboration featuring Emily in Paris, allowing viewers to use Google Lens to shop outfits inspired by the show's characters. The partnership includes shoppable pause ads, title sponsorships, and pop-up…
Million Dollar Listing: UAE, the first international version of the popular reality TV franchise, is set to debut on The Roku Channel in the U.S. The series, produced by Image Nation Abu Dhabi under license from NBCUniversal, follows a diverse…
Gen Z's increasing loneliness, driven by the COVID-19 pandemic and digital communication, is influencing their media preferences. UCLA's 2023 "Teens & Screens" study found that 52% of respondents aged 10 to 24 prefer content focused on friendships rather than romantic…
XITE, the music video platform, has launched its CTV app on Vizio Smart TVs, allowing viewers to access its library of music videos and curated channels. Users can also create personalized playlists directly from their Vizio TVs, enhancing their music…
TikTok launched "Spotlight," a feature allowing users to discover movies and TV shows through the app, with partners like Warner Bros. It directs users to a landing page with more information and options to watch, rent, or buy tickets. Spotlight…
