Amazon has introduced X-Ray Recaps, an AI-driven feature on Prime Video that delivers spoiler-free summaries. The tool, available on Fire TV in the U.S., helps viewers catch up by summarizing content up to their last watched point, with plans to…
Disney has launched the Office of Technology Enablement (OTE), led by Jamie Voris, to oversee the strategic use of AI and emerging tech across its divisions. This new group aims to explore opportunities while mitigating risks, ensuring Disney remains a…
Paramount+ has utilized gen AI to create curated content collections aimed at "kids-first" audiences, specifically targeting children ages 6-13. The curations are based on themes like "Space Exploration" and "Goofy Stuff," identified through research with kids and parents.
The Streaming Madman skewers Advertising Week 2024, mocking it as a self-congratulatory spectacle where the elite advertising community flaunts their tech obsession and AI fascination. He critiques the industry's shift from creative innovation to tech jargon, pointing out that CTV…
Jack breaks down how evolving privacy laws like GDPR and CCPA are reshaping the media industry, especially with AI and blockchain tech on the rise. He highlights the shift away from third-party cookies and the push for privacy-first business models,…
The LA Times reports that AI companies like OpenAI have pitched Hollywood studios on the potential of AI tools to streamline the production of films and TV shows, but major partnerships have yet to materialize. Despite a high-profile deal between…
Cineverse launched CineSearch, an AI-driven tool offering personalized content recommendations across multiple streaming platforms, including Netflix. Developed with Google Cloud AI and other partners, it enhances content discovery by analyzing user preferences and viewing habits.
Jack explores the current role of AI in audience segmentation for CTV, highlighting how AI-driven analysis allows advertisers to deliver hyper-targeted ads to specific groups based on detailed behavioral insights, however he notes some challenges you need to be paying…
Jack explains how in-stream shopping technology is revolutionizing digital advertising and e-commerce by enabling purchases directly within streaming content. This seamless experience, powered by AI and secure payment systems, boosts conversion rates and enhances user convenience. Platforms like YouTube and…
Lionsgate has partnered with AI firm Runway, becoming the first major Hollywood studio to use AI in production. The deal will utilize AI for pre-production tasks like storyboarding, offering potential cost savings but sparking concerns over job displacement. With over…
