Walmart and Vizio executives offered new details on their integration following Walmart’s $2.3B acquisition of the smart-TV maker, highlighting a joint connected-TV advertising initiative now in beta. Walmart aims to learn from Vizio’s CTV advertising expertise to complement its retail…
Skip argues shoppable TV is solving the wrong problem, focusing on selling products viewers don’t want to buy via their TVs. He highlights that while the tech is solid, its potential lies in driving engagement, loyalty, and participation — not…
TikTok Live overtook Twitch to become the second most-watched livestreaming platform globally in Q1 2025, according to Streams Charts. The platform generated over 8 billion hours of watch time, accounting for 27% of total livestreaming hours, and showed the strongest…
TelevisaUnivision returned to profitability in Q1 2025 with $11.7 million in net income, despite a 10% revenue drop driven by steep advertising declines in both the U.S. and Mexico. Streaming platform ViX showed slower growth at just 4% year over…
YouTube pulled in $8.93 billion in ad revenue in Q1 2025, marking a 10% YoY jump and helping push Alphabet to its most profitable quarter ever, with $90.23 billion in total revenue and $34.54 billion in net income. YouTube’s ad…
Kirby argues that Canela Media’s launch of Club Canela—a rewards-based engagement program—is more than a clever product tweak; it’s a wake-up call for the entire streaming industry. As platforms struggle with churn and diminishing viewer loyalty, Club Canela showcases a…
Lucas Shaw and Katty Kay discuss how YouTube’s dominance in U.S. TV viewership and its projected revenue growth, expected to surpass Disney, signals a major shift in the entertainment industry. With creators like MrBeast and Cocomelon landing high-budget deals and…
Netflix crushed Q1 2025 earnings with $10.54B in revenue and a 32% operating margin, but the real shift came with its decision to stop reporting subscriber counts—signaling a permanent pivot from growth optics to monetization metrics. By ditching the outdated…
The story this week was that 88% of Prime Video users are now watching with ads—but the real headline is that only 12% care enough to pay to skip them. This isn’t a failure of Amazon’s strategy; it is the…
Australia’s video market is projected to hit $12.3 billion by 2030, driven by digital dominance from YouTube and Netflix. The fight has shifted from subscriber growth to monetization, with ad-supported tiers and sports rights becoming key battlegrounds. Bundling is also…
