A recent report by Antenna shows that Specialty SVODs, which cater to niche audiences, are growing rapidly despite market saturation. These services, often focused on specific genres or interests, have outpaced the growth of premium platforms, driven by cord-cutting and…

Disney is exploring more bundling deals after positive results from its Disney+, Hulu, and Max bundle, which launched in the U.S. for $16.99 a month. Nami Patel, Disney’s SVP of strategy, noted the bundle has reduced subscriber churn and increased…

Ampere Analysis reports that American households with children are 28% less likely to cancel SVOD subscriptions compared to 36% of childless households. Services like Paramount Plus, Disney Plus, and Max benefit from offering kid-friendly content, which helps retain subscribers. However,…

A new Hub Entertainment Research survey shows 46% of viewers now choose a top SVOD service (Netflix, Prime Video, Disney+, Hulu, Max) as their first stop for TV, overtaking live TV (38%). This shift is stark compared to 2018, when…

MX8 Labs study reveals that Tubi is the leading FAST service, watched by 25% of surveyed viewers, with The Roku Channel (23%) and Pluto TV (18%) trailing behind. Tubi is particularly popular among Black viewers (45%) and Samsung smartphone users…

While Netflix is often declared the winner of the streaming wars, YouTube dominates U.S. streaming time on both TVs and smartphones, according to Nielsen. However, YouTube’s ad-driven, user-generated content model differs from subscription-based services like Netflix. As the focus shifts…

Disney won nine Emmy Awards, reinforcing its content-driven strategy to boost streaming subscriptions and profitability. Hits like Shogun and The Bear support Disney's plan to raise prices for Disney+ and Hulu while bundling services to minimize churn. Despite signs of…

Google TV has introduced "Freeplay" as the new home for its free, ad-supported TV (FAST) channels, now offering 150 channels as of September 2024. Available on devices like Chromecast and TV sets from brands like TCL and Hisense, Freeplay is…

Netflix is in early talks with BuzzFeed to bring live episodes of the popular YouTube series "Hot Ones" to its platform, potentially hosted by Sean Evans. The show, where celebrities answer questions while eating spicy wings, has become a major…

DirecTV and The Walt Disney Company have reached an agreement in principle, restoring Disney's full linear network suite to DirecTV platforms after a blackout that began on September 1. The deal, which includes ABC, ESPN, Disney-branded channels, Freeform, FX, and…