ESPN has opted out of its final three years of its MLB media-rights deal but is maintaining full production efforts through the current contract. While ESPN remains open to a new rights agreement, MLB is already exploring replacements for the…

Looper Insights found that a majority of U.S. consumers aren’t swayed by sports when choosing streaming services—56% said sports rights don’t impact their decisions, and only 14% are willing to pay for multiple subscriptions just for sports. The data challenges…

Philo has grown to 3.4 million monthly active users, driven by a mix of subscription and ad-supported FAST content. The company has launched a new advertiser-facing platform showcasing detailed user data to attract more ad revenue, highlighting strong engagement metrics…

Good Good Golf has raised $45 million in a funding round led by Creator Sports Capital, with participation from Omaha Productions and others, to scale its media and commerce initiatives. The creator-driven golf media company, which boasts over 1.75 million…

Disney is doubling down on sequels, reboots, and familiar IP as its core content strategy, with CEO Bob Iger confirming at the 2025 shareholder meeting that more of the same is coming. After past box-office stumbles, Disney has found consistent…

SiriusXM has appointed Anjali Sud, CEO of Tubi and former Vimeo chief, as an independent director on its board, following the resignation of vice chairman and former CEO James E. Meyer. Sud brings deep experience in digital media and streaming,…

Cineverse has partnered with The Trade Desk to integrate its C360 ad tech platform with OpenPath, enabling The Trade Desk’s clients to access Cineverse’s streaming inventory. This collab aims to provide brand marketers with a more transparent and efficient way…

Major League Baseball has expanded its DTC streaming availability, with 26 of 30 teams now offering in-market streaming options. New additions include teams broadcast by NBC Sports regional nets and SportsNet LA, with subscription prices ranging from $19.99 to $29.99…

Netflix announced Spirit Crossing, its first MMO title, during a GDC 2025 press event. Developed by in-house studio Spry Fox, the "cozy MMO" emphasizes crafting, exploration, and social features like customizable neighborhoods, and will launch later this year.

LIV Golf has signed a global media deal with DAZN, making its events available for free in over 200 markets. The agreement includes exclusive broadcast rights in key countries like Canada, Germany, and Japan, alongside the launch of LIV Golf+,…