Tag: Samsung

Roku tested an unskippable ad that played before users could even reach the home screen, triggering immediate backlash from frustrated customers. While the test was limited, the overwhelmingly negative response highlighted growing concerns about platform-driven advertising, even for users paying…

Ampere Analysis finds that while smart TVs are growing in Europe, broadcast TV remains dominant, with viewers averaging 60 minutes daily. In the U.S., smart TVs lead, with over 90 minutes spent daily—25% more than in early 2021. Samsung is…

From the Archives revisits Boxee, an early streaming pioneer that integrated online content, local media playback, and social features into an open-source platform. Initially gaining traction with software for Mac, Linux, and Apple TV, Boxee later launched the Boxee Box…

Pixalate's Q4 2024 data shows Roku remains the dominant CTV device in North America, holding a 39% share of voice in the U.S., 35% in Canada, and 74% in Mexico. Notably, Roku's U.S. market share declined from 55% in 2023…

A recent closed-door discussion at CES brought together industry leaders to address the challenges posed by CTV platforms like Roku, Samsung, and Vizio. Participants highlighted concerns over restrictive practices, such as hoarding user data, demanding large shares of ad inventory,…

Parks Associates’ report, “Battle of the Platforms: Assessing Connected TV Ecosystems,” reveals that Roku, Amazon Fire TV, and Samsung dominate U.S. streaming devices, accounting for 65% of primary streaming devices in households. Roku and Amazon lead in media players, while…