From the Archives: Go90 – Verizon’s $1.2 Billion Streaming Gamble That Never Paid Off
Ragul Thangavel
From the Archives revisits Verizon’s $1.2 billion streaming misstep with Go90, a mobile-first, ad-supported platform that failed to gain traction. Launched in 2015, Go90 struggled with poor execution, an unclear content strategy, and weak user engagement despite major investments in…