Hawk Talk: How Self-Service and Automation Are Redefining Digital Inventory Buying
Jack highlights how self-service and automation are revolutionizing digital ad inventory buying, with tools that enable brands to manage campaigns ...
Jack highlights how self-service and automation are revolutionizing digital ad inventory buying, with tools that enable brands to manage campaigns ...
Jack explores the current role of AI in audience segmentation for CTV, highlighting how AI-driven analysis allows advertisers to deliver ...
Gracenote, a Nielsen company, has launched the Watch Prompts dataset to enhance viewer engagement on video platforms. Combining AI and ...
Snap reported 432 million daily active users in Q2 2024, a 9% year-over-year increase. Revenue rose to $1.24 billion but ...
Elizabeth Stone, Netflix's CTO, leads a 3,000-strong team overseeing tech across product experience, advertising, games, and studio production. Appointed in ...
The Streaming Wars, a new platform for media and entertainment professionals founded by Kirby Grines, has launched its website, centralizing ...