Tag: direct-to-consumer

Disney has filed a lawsuit against YouTube, accusing the Google-owned platform of tortious interference for hiring former Disney executive Justin Connolly amid carriage deal negotiations. Connolly, who had recently signed a contract extending his tenure at Disney through 2027, joined…

ESPN is launching a new direct-to-consumer streaming platform that fully integrates its live channels, on-demand content, editorial, fantasy tools, betting features, and e-commerce into one unified product. Backed by new contractual flexibility following its deal with Charter, Disney is positioning…

Fox is entering the direct-to-consumer market with Fox One, a minimalist streaming service launching ahead of the 2025 NFL season. Rather than chase prestige content or compete head-on with rivals, Fox One will focus on live sports, news, and existing…

Disney just flipped the script on its streaming narrative, clocking $336 million in DTC profits and adding 2.5 million subs across Disney+, Hulu, and ESPN+. Bob Iger dropped a no-nonsense three-pillar strategy—streamlined app experience, tech that (allegedly) works, and smarter,…

FanDuel Sports Network has doubled its paid streaming subscriber base to 650,000 and is targeting one million by year-end, fueled by distribution on Amazon Prime Video, strategic media partnerships, and increasing engagement from younger audiences. The network has logged substantial…

Jeff Blackburn, former Amazon exec and key architect of Prime Video, is returning from retirement to become Chairman and CEO of Tennis Channel. His appointment marks a major strategic shift for Sinclair, which is aiming to transform Tennis Channel into…

From the Archives chronicles how FloSports evolved from a scrappy startup into a profitable streaming platform by focusing on underserved sports and niche audiences. The company scaled through strategic acquisitions, a vertical-specific model, and major media rights deals—including the landmark…

Andrew Wamugi explores how MLB could use MLB.TV as a strategic asset in upcoming media rights negotiations. With ESPN walking away from its $550 million annual deal after 2025, MLB is leveraging its centralized streaming infrastructure to attract potential partners…

CNBC has launched CNBC+ on Apple TV and Roku, offering subscribers live global programming and on-demand access to its U.S. shows for $14.99 per month. The move supports CNBC’s direct-to-consumer strategy as linear subscribers decline, and positions the network to…

ESPN is in talks to acquire NFL Media in a deal potentially worth $2 billion, aiming to fold key assets like RedZone, NFL Draft coverage, and original programming into its upcoming DTC brand. This move mirrors ESPN’s historic 1987 NFL…