Tag: churn mitigation

The Streaming Wars dives into Recurly’s 2025 State of Subscriptions report, which reveals retention is now the primary driver of subscription growth. For streaming services, this means embracing strategies that build loyalty. The report emphasizes that retention isn’t just about…

Ampere Analysis data shows that bundling streaming services reduces customer churn, with 42% of U.S. streaming subscribers regularly canceling and resubscribing. Disney+ resubscribers who opt for the Disney+/Hulu/ESPN+ bundle are 59% less likely to churn within 12 months compared to…