Tag: advertising revenue

Gracenote and Amagi have partnered to streamline and accelerate FAST content monetization. The collab integrates Gracenote’s metadata enrichment services with Amagi’s cloud-based SaaS tech, helping content owners manage and distribute their programming more efficiently.

Vizio is expanding its free ad-supported streaming TV (FAST) service, WatchFree+, beyond its smart TV ecosystem to mobile devices via the Vizio app on iOS and Android. This marks the first time non-Vizio TV owners can access the service, and…

Paramount's Q2 2024 earnings report revealed a 2.8 million subscriber loss for Paramount+, attributed to the planned exit from a South Korean bundle deal. Despite this, the company reported strong financial performance with a 16% increase in advertising revenue and…

Snap reported 432 million daily active users in Q2 2024, a 9% year-over-year increase. Revenue rose to $1.24 billion but fell short of expectations, leading to a 22% drop in share value. Net loss decreased to $249 million from $377…

NBC's broadcast of the 2024 Summer Olympic Games in Paris drew over 31 million viewers across its network, cable channels, and Peacock, marking a 77% increase compared to the delayed 2020 Tokyo Olympics. High interest in U.S. men's gymnastics, beach…

The Walt Disney Company and Warner Bros Discovery have launched a new streaming bundle that includes Hulu, Disney Plus, and Max for $17 per month with ads or $30 per month without ads. This bundle, available only through direct billing,…

PricewaterhouseCoopers' Global Entertainment & Media Outlook 2024-2028 projects that by 2028, advertising will make up nearly 28% of streaming revenue, up from 20% in 2023. The entertainment and media industry is forecasted to reach $3.4 trillion, with global OTT subscriptions…

Ampere Analysis reports that YouTube ranks second only to Disney in global non-sports content spending for 2024, with its total investment placing third overall, including sports rights. Forecasted to generate $35 billion in ad revenue, YouTube surpasses Disney+ and Prime…

NBCUniversal and Paramount Global are making small but impactful budget cuts, such as removing the band from Seth Meyers' "Late Night" and reducing MTV News archives. These moves highlight the shifting priorities of media companies as they focus on reducing…