Skip highlights the rise of contextual advertising, which aligns ads with content viewers are actively watching for seamless relevance. By focusing on context rather than personal data, this strategy addresses privacy concerns, adapts to the decline of third-party cookies, and…
Max launched Max Rewind, a year-in-review feature inspired by Spotify Wrapped, offering users personalized recaps of their 2024 streaming habits. However, the feature has drawn criticism for its lack of detailed stats, providing only basic insights into genres and brands.…
Vulture highlights how Dana Walden and Alan Bergman turned Disney streaming profitable in 2024 after years of losses. Strategic cost-cutting, price increases, and hits like Shōgun and Inside Out 2 fueled growth, alongside Hulu and ESPN+ integration. With a focus…
Alex Sherman reports that DirecTV has declined to pay a six-figure licensing fee to distribute Netflix’s Christmas Day NFL doubleheader, forcing bars, restaurants, and other establishments to rely on EverPass for access. EverPass, which also distributes NFL Sunday Ticket and…
A RotoGrinders survey reveals that 66% of NFL fans doubt Netflix’s ability to stream its exclusive Christmas Day games glitch-free, citing issues during the Tyson-Paul fight in November. Netflix assures readiness for the games, which feature the Chiefs vs. Steelers…
Awful Announcing shares bold sports media predictions for 2025, spotlighting ESPN’s Flagship streaming launch, Netflix’s likely expansion into sports talk and rights deals, and growing consolidation among media giants like Paramount and WBD. Experts predict streaming will dominate live sports,…
Sony’s Beyond Sports and ESPN are partnering for Dunk the Halls, the first real-time animated NBA broadcast, airing on Christmas Day. This Knicks vs. Spurs game will integrate Beyond Sports’ visualization tech and Hawk-Eye Innovations’ tracking with Disney-themed animations. The…
Cineverse has launched Matchpoint Reel Visuals AI, a service enabling content owners to monetize assets for AI training via non-exclusive revenue-sharing agreements. This platform bridges independent studios and AI platforms, addressing the growing demand for datasets while ensuring ethical use…
The U.S. Supreme Court will hear TikTok's challenge to a law requiring ByteDance to divest or face a U.S. ban starting January 19, 2025. TikTok claims the law violates free speech rights, while the government cites national security concerns over…
Awful Announcing highlights the top sports media stories to watch in 2025. Key developments include direct-to-consumer ESPN, the evolving role of RSNs, and the growing influence of the creator economy, with alt-casts and athlete-driven media gaining prominence.
