Kirby spotlights TikTok’s soft launch of its ‘TikTok for Artists’ platform as a bold step toward owning the future of creator-led media. The new tools give artists full control over fan engagement, data, and monetization—something CTV platforms will forever gatekeep.…
AV1 is backed by major tech companies for its superior video compression and royalty-free model, yet broad adoption remains limited due to hardware requirements, encoding complexity, and potential IP royalty disputes. Many streamers like Netflix and YouTube use AV1 extensively,…
YouTube Shorts is rolling out upgraded creation tools—an enhanced video editor, AI-generated stickers, beat-synced clips, and smarter templates—in a direct swipe at TikTok. The update drops just ahead of the April 5 TikTok ban (which will get delayed), positioning YouTube…
JioHotstar rocketed to 100 million subscribers just six weeks after launch — so how did they pull it off? The platform’s explosive growth stems from aggressive distribution deals, ultra-low pricing (~$0.57/month), free content sampling, and deep telco integration that auto-activates…
Netflix has expanded its TV app to allow viewers to access the full range of subtitle and dubbing languages, aligning with the mobile and desktop experience. The move comes as non-English content accounts for nearly one-third of all Netflix viewing,…
CNBC has launched CNBC+ on Apple TV and Roku, offering subscribers live global programming and on-demand access to its U.S. shows for $14.99 per month. The move supports CNBC’s direct-to-consumer strategy as linear subscribers decline, and positions the network to…
Simply.TV has acquired Red Bee Media’s Content Discovery Business and secured a majority growth investment from Summit Partners. The acquisition strengthens Simply.TV’s U.S. market position and global footprint, while the funding marks its first institutional capital to support its expanding…
Accedo’s new report, released exclusively via The Streaming Wars, breaks down how AI is actually being used inside streaming companies—not just theorized about in boardrooms. Key findings from 25 execs across 18 video services show that while AI is reshaping…
Sky’s 2024 Attention Index highlights a major shift toward on-demand viewing in the UK, with smart TVs and mobile devices becoming the go-to screens. Despite this, live sports — especially football, F1, and darts — continue to anchor linear TV.…
FloSports is expanding its Smart TV presence through a new partnership with Accedo, following a record year of growth and a Series D funding round led by Dream Sports. The move aims to enhance reach and platform scalability as FloSports…
