Pixalate's Q4 2024 data shows Roku remains the dominant CTV device in North America, holding a 39% share of voice in the U.S., 35% in Canada, and 74% in Mexico. Notably, Roku's U.S. market share declined from 55% in 2023…
Ampere Analysis forecasts that in 2025, streaming services will outspend commercial broadcasters on content for the first time, with global streamer investment reaching $95 billion, or 39% of total spending. This shift follows subscriber growth driven by password-sharing crackdowns and…
The streaming bonus, a key win from Hollywood’s 2023 labor strikes, has begun paying out to WGA, SAG-AFTRA, and DGA members for qualifying projects. While guilds report that payments are being processed on time, the total financial impact remains unclear,…
The Roku Channel has made notable strides, achieving 2% of TV viewing time according to Nielsen's Gauge report—outpacing Max, Paramount+, Peacock, and Tubi. Head of Content David Eilenberg emphasizes Roku’s strategy of avoiding massive spending wars, instead focusing on specific…
CNN is launching a new streaming service, nearly three years after shutting down CNN Plus. CEO Mark Thompson says it will allow streaming news on any device, with more details coming soon. The plan includes a pivot to digital video,…
Amazon's Prime Video is offering a STARZ & Max bundle for $20.99/month, allowing subscribers to access both premium libraries at a 25% discount compared to standalone subscriptions. The bundle combines popular STARZ originals like Outlander and Power Book III: Raising…
TikTok generated $8 billion in U.S. ad revenue in 2024 and $63.3 billion globally, nearly doubling YouTube’s $33.3 billion. Omdia’s María Rua Aguete revealed TikTok’s dominance alongside YouTube among U.S. users aged 18-35, with 92% of TikTok users also engaging…
YouTube TV customers can now add Crunchyroll to their subscriptions via Primetime Channels, enabling seamless access to over 50,000 anime episodes and movies. This expansion, first announced in October, follows Crunchyroll's recent launches on platforms like Roku, Xfinity, and Xumo,…
Futuresource Consulting reports 2024 streaming revenue growth of 16% in Spain, 14% in Italy, and 12% in Poland, driven by local content investment and ad-supported tiers from platforms like Netflix and Disney+. Growth is expected to slow to 3% annually…
YouGov data reveals that Squid Game, Virgin River, and The Madness—all Netflix series—were the most-streamed titles in the U.S. for December 2024. Squid Game topped the list with 196.6 million views and 35.5 million viewers, driven by the release of…