DAZN and LTN have expanded their partnership to deliver 11 low-latency live streaming channels to betting locations and Amazon Prime Video in Germany. Using LTN’s automated playout and multicast IP network, DAZN enhances its coverage with a pop-up channel for…
Awful Announcing, in conversation with sports media experts William Mao and Bob Thompson, highlights the UFC’s $1.5 billion ESPN media rights deal expiring in 2025 as a rare opportunity in a locked-up sports rights market. ESPN is the frontrunner, bolstered…
Amazon Prime Video set a new NFL streaming record for Thursday Night Football, with the Packers-Lions game drawing 17.29 million viewers, surpassing its previous record from the Cowboys-Giants game. TNF on Prime Video is averaging 13.61 million viewers through 12…
Disney CFO Hugh Johnston discussed the impact of Disney+’s strategy to integrate ESPN, live news, and blockbuster films, highlighting its success in reducing churn and boosting engagement. He pointed to recent hits like Inside Out 2 and Deadpool & Wolverine…
Amazon reported a 10% increase in interactive ad engagement during this year’s Black Friday NFL game, which saw a 41% rise in viewership year-over-year. Interactive ads were 11 times more effective than static QR codes, and 40% of advertisers were…
Liberty Media has appointed former Formula One CEO Chase Carey to its board, where he will serve on the executive committee. Carey, who played a pivotal role in Liberty’s acquisition of F1, brings extensive experience from leadership roles at DirecTV,…
Netflix is in talks with Drew Brees and Scott Hanson for its international broadcast of the NFL Christmas Day doubleheader. The $150 million deal includes Chiefs vs. Steelers and Ravens vs. Texans. Brees aims to revive his broadcasting career, while…
Fubo reported a 40% increase in upfront ad revenue for 2024-25, reaching an all-time high. Growth was driven by new advertisers, innovative CTV ad formats, and advanced measurement tools. Strong demand for live sports, combined with incremental reach beyond linear…
Disney+ launched an ESPN hub, offering bundle subscribers access to ESPN+ live sports, original content, and on-demand programming alongside Disney+ and Hulu content. Standalone Disney+ users also gain curated sports and Hulu options. This move strengthens Disney’s unified streaming strategy…
The Hollywood Reporter highlights how NFL Films is evolving as the NFL positions itself to take over Hollywood. With projects like an in-season Hard Knocks, a late-night show hosted by Jason Kelce, and partnerships with Skydance Sports, the studio is…
