Omdia projects global online consumer spending to hit $6.6 trillion by 2029, with shoppable TV emerging as a major opportunity. Amazon and Walmart are adapting, with Walmart’s Vizio acquisition boosting its digital advertising and shoppable TV strategy. While CTV and…
TAG Video Systems and Harmonic are teaming up to showcase cloud-optimized video monitoring at NAB 2025. Their demonstration will highlight the integration of TAG’s Realtime Media Platform with Harmonic’s VOS360 Media SaaS, offering broadcasters real-time visibility, improved stream quality assurance,…
Charter Communications just brought on Scott Barton as Group VP of Digital Marketplace to build out a new digital storefront that combines Spectrum-branded entertainment with third-party streaming services. This move fits right into the industry’s push toward bundling, as more…
NASCAR expects its move to Prime Video in 2025 to match cable viewership, projecting at least 2 million viewers per race. This marks the first time premier NASCAR events will be exclusively streamed, with five races airing on Prime as…
Apple TV+ is testing its HBO-inspired content strategy as Severance season 2 reaches its finale. Rather than increasing content volume, Apple is betting that a steady stream of prestige shows will retain subscribers, similar to HBO’s traditional approach. Following Severance,…
New research from Bango shows that the Subscription Wars have ended, with 68% of U.S. subscribers now getting at least one service through a bundle rather than a direct subscription. DTC models are shrinking, with only 16% of streaming subscribers…
Skip argues that Sonos made the right call by canceling its planned streaming box, codenamed Pinewood, which had no real place in the crowded streaming hardware market. The $400 device was rumored to feature an ad-driven operating system, making it…
SiriusXM is laying off 160 employees, about 3% of its workforce, as it refocuses on digital streaming and in-car technology amid growing competition from on-demand audio platforms. The company has struggled with slowing revenue growth, a declining self-pay subscriber base,…
Wonder has acquired Tastemade for approximately $90 million, gaining its content studio, production capabilities, and advertising business. The deal strengthens Wonder’s vision of building an AI-driven “mealtime super app” that integrates content, commerce, and food delivery. With Tastemade’s large digital…
TKO is already shopping media rights for its newly announced boxing league in partnership with Saudi Arabia, despite the promotion still being in its early stages. Dana White, who is expected to lead the league, confirmed the search for a…
