The Streaming Wars looks at how subscription video services are adapting to regional dynamics as S&P Global data reveals significant differences in SVOD adoption across U.S. markets. Regional preferences vary significantly, with Netflix dominating in Denver, Prime Video in Portland,…
MoffettNathanson reports that most Q3 AVOD ad spend focused on Netflix, Prime Video, and Disney Plus, while Peacock saw a 49% boost due to the 2024 Summer Olympics. Excluding the Olympics, AVOD market growth was 36%, but overall growth slowed…
Speculation about Roku's future is growing as analysts suggest it could be acquired within the next year, potentially redefining the connected TV (CTV) ecosystem. With 85 million user households and extensive data assets, Roku is seen as a valuable target…
FCC Commissioner Brendan Carr, Trump’s pick for FCC chair, pledged support for local TV stations over national networks, emphasizing their “public interest” obligations. He proposed revisiting ownership caps and redefining the public interest standard to encourage local journalism investment, while…
The Verge examines Microsoft and Google's ongoing battle over the future of Xbox, centering on app store policies and regulatory challenges. Microsoft has built an Xbox game store for Android but cannot launch it due to Google’s Play Store restrictions…
A Hub Entertainment Research survey shows households now use an average of 13 entertainment sources, the highest since the survey began, with younger audiences under 35 using 16 sources and families averaging 17. Despite the variety, only half of these…
MediaPost examines tvOS consolidation as The Trade Desk launches Ventura, its new streaming OS, sparking speculation about a Roku acquisition. Analysts suggest this could expand The Trade Desk’s market presence while leveraging Roku’s 85 million households. This reflects a broader…
The Hollywood Reporter highlights how NFL Films is evolving as the NFL positions itself to take over Hollywood. With projects like an in-season Hard Knocks, a late-night show hosted by Jason Kelce, and partnerships with Skydance Sports, the studio is…
Walmart has completed its $2.3 billion acquisition of Vizio, gaining access to its SmartCast OS and ad-supported WatchFree+ platform. This integration positions Walmart Connect as a competitive force in CTV advertising by combining shopping and viewing data for personalized, high-margin…
Andrew Wamugi highlights how EverPass Media's partnership with Netflix to stream NFL Christmas Day games in commercial venues expands EverPass’s sports portfolio and Netflix's out-of-home distribution strategy. Wamugi notes that this deal strengthens EverPass’s position as a key intermediary in…
