The CW, has laid off over two dozen employees across its publicity and programming teams as it pivots to a more profitable focus on live sports and unscripted content. This restructuring aligns with Nexstar’s strategy to cut programming costs by…
Diamond Sports Group has partnered with Amazon’s Prime Video to offer its RSNs as an add-on subscription, expanding Diamond's reach while it navigates Chapter 11 bankruptcy.
Spotify has launched "Spotify for Creators," a new platform enhancing video and monetization options for podcast creators. This update adds tools for hosting, analytics, short-form video uploads, and revenue from Premium subscriber views and dynamic ads. Spotify aims to grow…
TV Technology, in their latest article, highlights the shift in media companies’ ad strategies as traditional broadcast advertising declines, with 39% of marketers planning to cut linear ad spend according to WARC. The move toward digital, targeted advertising aligns with…
The Wrap reports that Skydance Media, led by David Ellison, has struggled financially since 2021, with losses reaching $56 million in 2023 and 40% lower year-over-year revenue in the first half of 2024. Despite being valued at $4.75 billion, Skydance…
Gracenote’s new Data Hub and 2024 State of Play report provide insights into SVOD catalogs, covering content types, exclusivity, and global trends across major platforms. Insights from the Data Hub help streaming platforms, content creators, advertisers, and journalists understand catalog…
Viant Technology has acquired IRIS.TV to strengthen its position in the CTV advertising ecosystem. This acquisition will allow Viant to expand IRIS.TV's CTV content identification service, IRIS_ID, to more publishers, enhancing standardized content classification, contextual targeting, and brand safety for…
Parks Associates’ latest data shows Prime Video holding the top spot in the U.S. SVOD market for the third year in a row, ahead of Netflix and Disney+. With 88% of U.S. households using a streaming service and 42% opting…
Netflix has reached 70 million monthly users on its ad-supported tier, driven by affordable pricing and premium feature additions. Over half of new sign-ups in ad-enabled regions choose the ad tier, and Netflix expects ad revenue to surpass $3 billion…
Disney’s CEO succession process will consider both internal and external candidates, potentially including a dual-CEO model with leaders like Josh D’Amaro and Dana Walden combining operational and creative expertise. The final decision, overseen by board member James Gorman, is expected…
