Tag: streaming market

Amazon's recent rebranding of Freevee channels to Prime Video Channels on Fire TVs suggests a potential shift in its streaming strategy, fueling speculation about the future of its free, ad-supported service, Freevee. This change could indicate that Amazon is considering…

YouTube continues to dominate media consumption, especially in living rooms, holding 9.7% of all TV viewership in the U.S. in May 2024, surpassing Netflix's 7.6%. With over 150 million Americans watching YouTube on connected TVs monthly, it remains a formidable…