Roku has acquired exclusive U.S. streaming rights for X Games Aspen 2025 and a summer event, streaming them on The Roku Channel’s free sports channel. A new X Games FAST channel will feature highlights, interviews, and archival content, aligning with…
Paul Pastor critiques how media companies are overly focused on short-term gains from long-form content strategies while neglecting the rapidly growing dominance of platforms like YouTube and TikTok. He warns this misstep could alienate younger audiences and miss long-term monetization…
Netflix is releasing a three-part docuseries on Mike Tyson, covering his rise, struggles, and redemption. The announcement follows Tyson's record-breaking fight with Jake Paul, which drew 108 million viewers, becoming Netflix’s most-streamed live event ever. The series bolsters Netflix’s expanding…
Netflix is rolling out a global marketing campaign for Squid Game Season 2, launching December 26, with brand partnerships including Burger King, Doritos, Duolingo, and Xbox. Merchandise collabs and Squid Game: The Experience further highlight the series' massive cultural impact,…
Netflix’s Mike Tyson vs. Jake Paul boxing match drove 1.43 million new sign-ups within three days, marking the services “single largest acquisition moment,” per Antenna Data. With 108 million viewers, Netflix claims it was the “most-streamed sporting event in history.
Ampere Analysis projects global streaming subscriptions will grow from 1.8 billion to over 2 billion by 2029, driven by growth in the Asia Pacific region as the U.S. market becomes saturated. Revenue growth is expected to outpace subscriber increases, reaching…
Netflix has partnered with Duolingo to promote Season 2 of Squid Game, integrating over 40 phrases from the series into Duolingo’s Korean lessons and launching a TikTok filter inspired by the show’s Red Light, Green Light game. The collaboration aims…
YouTube reported surpassing 1 billion daily viewing hours in 2024, showcasing its dominance in the global streaming landscape. Its universal appeal contrasts sharply with traditional media and SVOD platforms, which face fragmented regional dynamics, as highlighted in The Streaming Wars’…
Netflix Co-CEO Ted Sarandos framed the Jake Paul vs. Mike Tyson fight as a defining moment for the platform’s live streaming ambitions, despite technical challenges. Sarandos emphasized Netflix’s focus on high-impact, event-driven programming like WWE Raw and NFL Christmas games,…
TVREV highlights that Apple TV+'s 43% price hike in Q4 2023 drove a 33% increase in UCAN revenue and significantly boosted ARPU, despite a rise in churn. The platform’s focus on premium original content, which ranks third in demand share,…
