California is moving to include animation in its Film & TV Tax Credit program, aiming to stop the exodus of jobs to cheaper global markets. Projects over 20 minutes and with $1M+ budgets would qualify, potentially benefiting studios like Disney…
NBCUniversal has submitted a bid to acquire Major League Baseball broadcast rights previously held by ESPN, covering both regular-season and postseason games. The offer is reportedly at a lower rate than ESPN's $550 million annual deal, which ends after the…
In response to a question about whether binge or weekly releases are smarter in 2025, Skip breaks down why there’s no universal answer—just strategic trade-offs. Binge drops deliver fast discovery and viral heat but lose steam quickly. Weekly releases, as…
Studios like Disney and Universal have revived the 90-day theatrical window in 2024, aiming to boost perceived value, but the strategy is failing for most films. Delaying streaming releases doesn't generate demand unless the movie is already a cultural hit—something…
Netflix has struck an exclusive deal for Sesame Street but is opting for non-exclusive distribution, allowing new episodes to air on PBS the same day. The move bucks the industry trend of hoarding IP, positioning Netflix as a champion of…
Warner Bros. Discovery is renaming Max back to HBO Max—because why not reverse course on your billion-dollar brand pivot two years later? It’s the latest move in a saga that’s less about strategy and more about corporate whiplash. Despite having…
Accedo's Nikki Perugini emphasizes the importance of generational understanding in OTT product design, with a focus on Gen Z’s unique digital behaviors and expectations. As mobile-first digital natives, Gen Z demands intuitive, hyper-personalized, and visually engaging user experiences that reflect…
Netflix has officially broken ground on a $1 billion production facility at Fort Monmouth, New Jersey, marking its largest East Coast expansion and a major win for the state’s media ambitions. Fueled by some of the most aggressive tax incentives…
The NFL is expanding its digital playbook by partnering with YouTube to stream the 2025 Week 1 Friday night game from São Paulo, Brazil, for free to a global audience—marking the first time a full NFL game will stream live…
The Hollywood Reporter covers the kickoff of the 2025 Upfronts in New York, where major media companies like NBCUniversal, Disney, and Warner Bros. Discovery are pitching advertisers in a volatile economic environment. With uncertainty around tariffs, inflation, and shifting market…
