ESPN enters this week’s NFL Draft under its expiring rights deal, with no renewal in place and mounting competition from Amazon, Fox, YouTube, and Netflix. While insiders say it would be a “shocker” if ESPN lost the rights entirely, the…
The Verge breaks down WWE’s YouTube strategy, where the company splits archival content into dedicated channels like WWE Vault to boost engagement and reach. By separating legacy footage from its main feed, WWE is driving long-tail viewership and showing how…
Netflix is exploring video podcasts as part of its effort to attract creator-led content, with co-CEO Ted Sarandos suggesting some may debut on the platform soon. The move signals a broader push to compete with YouTube, which leads in TV…
From the Archives tracks how Awesomeness transformed from a YouTube startup into a multi-platform Gen Z media brand, reaching a $650 million valuation with backing from DreamWorks, Hearst, and Verizon. After the collapse of go90 and shifting corporate priorities, the…
Netflix is increasingly relying on South Korean content, which now accounts for 8–9% of global viewing hours, surpassing UK and Japanese programming. Ampere Analysis attributes this success to Netflix’s mature production strategy, strong partnerships with local studios like CJ ENM,…
Australia’s video market is projected to hit $12.3 billion by 2030, driven by digital dominance from YouTube and Netflix. The fight has shifted from subscriber growth to monetization, with ad-supported tiers and sports rights becoming key battlegrounds. Bundling is also…
Warner Bros. Discovery is doubling down on kids content in India with 200 half-hours of new programming across Pogo, Cartoon Network, and Discovery Kids in Q2, heavily emphasizing local IPs like Chhota Bheem and Little Singham. The company is leveraging…
From the Archives examines the rise and quiet fall of Boomerang, Warner Bros.’ standalone streaming service dedicated to classic cartoons. Launched in 2017 and shut down in 2024, the platform was ultimately folded into Max amid a broader shift toward…
JioHotstar rocketed to 100 million subscribers just six weeks after launch — so how did they pull it off? The platform’s explosive growth stems from aggressive distribution deals, ultra-low pricing (~$0.57/month), free content sampling, and deep telco integration that auto-activates…
From the Archives revisits FilmStruck, the short-lived but beloved streaming service created by Turner Classic Movies and The Criterion Collection to celebrate curated, classic, and arthouse cinema. Despite critical acclaim and a loyal user base, it was shut down in…
