Roku has introduced Roku Data Cloud, an analytics platform offering advertisers insights into viewership habits within its ecosystem. Integrated with partners like Omnicom, PMG, and iSpot.TV, it enhances campaign planning and measurement while complementing Roku Exchange. This move strengthens Roku's…
At CES 2025, Sony highlighted its focus on anime as a key growth strategy, leveraging its assets like Crunchyroll, which has grown to 15 million subscribers, and Aniplex. Upcoming projects include Demon Slayer: Infinity Castle and a Ghost of Tsushima…
Paramount Global has extended its partnership with VideoAmp for audience measurement amid an ongoing contract dispute with Nielsen. VideoAmp will continue providing demographic and advanced audience data for 40 million households. Paramount cites VideoAmp’s tools as key to making data-driven…
Crunchyroll announced the upcoming launch of Crunchyroll Manga, a premium add-on app for iOS and Android debuting in the U.S. and Canada later this year, offering a wide selection of manga titles. Additionally, Crunchyroll will exclusively premiere an anime adaptation…
Paramount Global and Comcast have renewed their multiyear distribution agreements, ensuring continued access to Paramount’s networks like CBS, MTV, and Nickelodeon, along with streaming services such as Paramount+, Pluto TV, and BET+ for Xfinity subscribers. The deal also allows Comcast…
Tubi, Fox’s free, ad-supported streaming service, has surpassed 97 million monthly active users, a significant increase from 78 million in mid-2024. The platform also streamed over 10 billion hours in 2024, outpacing competitors like Samsung TV Plus (88 million MAUs)…
Whale TV is launching Whale OS 10 this quarter, featuring personalized profiles, AI recommendations, and a ChatGPT-powered voice assistant. The new Profit Sharing Program offers TV brands up to 40% of platform revenue. Whale TV+ is now available on all…
Disney has announced plans to merge its Hulu + Live TV service with Fubo, creating the second-largest live TV streaming platform in the U.S., behind YouTube TV. The merger resolves Fubo’s lawsuit against Disney, Fox, and Warner Bros. Discovery over…
The XR Sports Alliance (XRSA) has welcomed its first members, including Deutsche Telekom, XREAL, and E1 Series, to advance XR sports innovation. Founded by Accedo, Qualcomm Technologies, and HBS, XRSA aims to accelerate the adoption of immersive sports experiences through…
Skydance Media, Paramount Global, and National Amusements are defending their $8 billion merger against FCC petitions alleging foreign influence, ideological bias, and anticompetitive practices. They argue the claims are baseless and legally unfounded, emphasizing that Tencent’s minority stake in Skydance…
