Behind the Hallmark+ Rebrand: Accedo’s Role in Elevating the Streaming Experience
The Streaming Wars Staff
Hallmark has rebranded its streaming service to Hallmark+ in partnership with Accedo, launching on September 10th. Accedo's Accedo One platform brings personalized content, retail integration, and enhanced user features, positioning Hallmark+ as a more immersive "Hallmark lifestyle experience." Former WarnerMedia…