From the Archives revisits Verizon’s $1.2 billion streaming misstep with Go90, a mobile-first, ad-supported platform that failed to gain traction. Launched in 2015, Go90 struggled with poor execution, an unclear content strategy, and weak user engagement despite major investments in…
From the Archives examines how MOG laid the foundation for modern music streaming. Launched in 2005, MOG evolved from a social music platform into a high-quality streaming service, pioneering features like personalized recommendations, multi-platform accessibility, and in-car streaming. Acquired by…
From the Archives revisits XBMC’s impact on modern streaming. Launched in 2002 for the Xbox, the open-source media center evolved into Kodi and influenced platforms like Plex, Emby, and Smart TVs. Its add-on ecosystem pioneered the app-based model used by…
From the Archives goes back to Justin.tv, the pioneering live-streaming platform that laid the groundwork for Twitch. Launched in 2007 by Justin Kan and his co-founders, the platform started as a 24/7 lifecasting experiment before evolving into a hub for…
From the Archives revisits Boxee, an early streaming pioneer that integrated online content, local media playback, and social features into an open-source platform. Initially gaining traction with software for Mac, Linux, and Apple TV, Boxee later launched the Boxee Box…
From the Archives revisits AOL and Warner Bros. attempt to revolutionize streaming in 2006 with In2TV, the first large-scale ad-supported streaming service. Offering a vast catalog of classic TV shows, it introduced on-demand viewing, interactive features, and a digital licensing…
From the Archives chronicles Brightcove’s two-decade evolution as a trailblazer in cloud video technology, driving innovation and shaping the online video industry. Founded in 2004, Brightcove introduced groundbreaking products like Video Cloud, forged key media partnerships, and executed strategic acquisitions…
3D TVs were once hailed as the future of home entertainment but became a cautionary tale of overhype and unmet expectations by 2017. We unpack why they failed—despite industry backing and Avatar's success—and reveals lessons for avoiding similar missteps in…
Our latest From the Archives reflects on Disney+'s transformative 10-year DTC journey as Disney+ celebrates its 5th anniversary today. Over its first five years, Disney+ reached 150 million subscribers, introduced an ad-supported tier, and turned a profit in 2024 ahead…
Our latest From the Archives explores the rise and fall of Edgio, originally founded as Limelight Networks in 2001. The company became a trailblazer in adaptive streaming and edge computing, powering events like the Olympics and the rise of OTT.…
